Search Engine Optimization (SEO) Strategist


This job was listed by Charles River Interactive on June 7, 2018

Search Engine Optimization (SEO) Strategist

Charles River Interactive is looking to relocate an applicant for this role and is currently not able to sponsor applicants who require work visas.

Charles River Interactive (CRI) is seeking a knowledgeable Search Engine Optimization (SEO) Strategist to join our growing team. You must be:

Extremely motivated to provide best-in-class service to our clients while helping expand our agency search expertise
Have a minimum of 2 years of SEO experience in an agency or corporate setting
Thrive in a fast-paced, detail-oriented digital advertising agency environment
Job Description:

The SEO Strategist will work closely to help develop, implement, and manage SEO campaigns for new and existing clients. The ideal candidate will be comfortable interacting with client contacts ranging from the marketing manager to the IT director to the webmaster. The SEO Strategist’s role will involve taking “ownership” of client campaigns, including client relationship, reporting, and recommendations to drive more traffic and conversions to their site.

Job Responsibilities:

Research and implement SEO recommendations for website architecture, content, internal linking and other factors to improve SEO positions for target keywords and online visibility.
Work with the client’s website developer to implement analytics code, metadata, tracking pixels, work out tracking and other technical issues
Ongoing optimization of SEO efforts, including but not limited to: keyword research, on-page optimizations (including keyword insertion/deletion, meta data etc.) landing page optimization, and conversion optimization
Working with clients and web development agency partners to create, implement, and QA ongoing SEO strategies
Analyzing and interpreting campaign performance data and reports
Understanding of how to reduce crawl budget, remedy site performance issues, and implement/troubleshoot structured data using a variety of tools like Screaming Frog, SEM Rush, AHRefs, Google Analytics, HotJar, GSC, and BWMT.
Uncovering, understanding, and achieving client goals and business objectives through campaign customization
Provide recommendations and execute strategies for content development in coordination with SEO goals
Assist in development and execution of communication/content strategies via social communities in coordination with SEO goals
Ensure that all client deliverables include insightful and actionable insights and analysis into past results, performance trends, industry best practices, recommendations, and next steps
Manage service line client relationships through an “open door policy” which includes regular phone conversations and in-person meetings
Keep pace with SEO, search engine, social media and internet marketing industry trends and developments
Desired Qualifications:

Minimum of 2 years SEO experience
Strong understanding and knowledge of Google Analytics and Google Tag Manager
Ability to conduct critical analysis and identify key insights
Strong written, verbal, and visual communication skills
Proactive and self-motivated
High level of accuracy and attention to detail
Ability to multitask, prioritize, and perform under tight deadlines
Certifications/qualifications in Analytics, AdWords or other key marketing platforms is a plus
Innate ability to effectively communicate with clients
Ability to multi-task and prioritize – must work well under pressure
Strong writing, editing, and proofing skills
Proficiencies in the use of Excel (including pivot tables), Microsoft Word, and Outlook.
Creative and thoughtful experience in presentation build outs is a plus!

 

Company name: Charles River Interactive

Charles River Interactive is looking to relocate an applicant for this role and is currently not able to sponsor applicants who require work visas.

Charles River Interactive (CRI) is seeking a knowledgeable Search Engine Optimization (SEO) Strategist to join our growing team. You must be:

Extremely motivated to provide best-in-class service to our clients while helping expand our agency search expertise
Have a minimum of 2 years of SEO experience in an agency or corporate setting
Thrive in a fast-paced, detail-oriented digital advertising agency environment
Job Description:

The SEO Strategist will work closely to help develop, implement, and manage SEO campaigns for new and existing clients. The ideal candidate will be comfortable interacting with client contacts ranging from the marketing manager to the IT director to the webmaster. The SEO Strategist’s role will involve taking “ownership” of client campaigns, including client relationship, reporting, and recommendations to drive more traffic and conversions to their site.

Job Responsibilities:

Research and implement SEO recommendations for website architecture, content, internal linking and other factors to improve SEO positions for target keywords and online visibility.
Work with the client’s website developer to implement analytics code, metadata, tracking pixels, work out tracking and other technical issues
Ongoing optimization of SEO efforts, including but not limited to: keyword research, on-page optimizations (including keyword insertion/deletion, meta data etc.) landing page optimization, and conversion optimization
Working with clients and web development agency partners to create, implement, and QA ongoing SEO strategies
Analyzing and interpreting campaign performance data and reports
Understanding of how to reduce crawl budget, remedy site performance issues, and implement/troubleshoot structured data using a variety of tools like Screaming Frog, SEM Rush, AHRefs, Google Analytics, HotJar, GSC, and BWMT.
Uncovering, understanding, and achieving client goals and business objectives through campaign customization
Provide recommendations and execute strategies for content development in coordination with SEO goals
Assist in development and execution of communication/content strategies via social communities in coordination with SEO goals
Ensure that all client deliverables include insightful and actionable insights and analysis into past results, performance trends, industry best practices, recommendations, and next steps
Manage service line client relationships through an “open door policy” which includes regular phone conversations and in-person meetings
Keep pace with SEO, search engine, social media and internet marketing industry trends and developments
Desired Qualifications:

Minimum of 2 years SEO experience
Strong understanding and knowledge of Google Analytics and Google Tag Manager
Ability to conduct critical analysis and identify key insights
Strong written, verbal, and visual communication skills
Proactive and self-motivated
High level of accuracy and attention to detail
Ability to multitask, prioritize, and perform under tight deadlines
Certifications/qualifications in Analytics, AdWords or other key marketing platforms is a plus
Innate ability to effectively communicate with clients
Ability to multi-task and prioritize – must work well under pressure
Strong writing, editing, and proofing skills
Proficiencies in the use of Excel (including pivot tables), Microsoft Word, and Outlook.
Creative and thoughtful experience in presentation build outs is a plus!

 

Is remote? No – this job primarily happens in company headquarters

 

Company location: Other

 

Salary range: Negotiable

 

Skills required: Content Marketing, Link Building, SEO