Welcome to Dear John, a new (hopefully weekly) column where I’m going to answer questions about SEO/digital marketing in longer formats. If you have a question you’d like me to answer, please email it to hello at getcredo dot com with the subject starting with [DEAR JOHN]! This was a fun question to answer because this marketer is trying to figure out why another domain, and thus its links, are pointing into his site. If you read into the question a…
Welcome to Dear John, a new (hopefully weekly) column where I’m going to answer questions about SEO/digital marketing in longer formats. If you have a question you’d like me to answer, please email it to hello at getcredo dot com with the subject starting with [DEAR JOHN]! I recently answered a question on Moz about subdomains vs main domains. This one looks like it’s actually a migration issue, but only time will tell as I didn’t have the domain in…
Welcome to Dear John, a new (hopefully weekly) column where I’m going to answer questions about SEO/digital marketing in longer formats. If you have a question you’d like me to answer, please email it to hello at getcredo dot com with the subject starting with [DEAR JOHN]! Here’s a fun one for you: Doing a small SEO project for a local dermatologist and when reviewing competitor link profiles I found one site that was earning a TON of links from…
Welcome to Dear John, a new (hopefully weekly) column where I’m going to answer questions about SEO/digital marketing in longer formats. If you have a question you’d like me to answer, please email it to hello at getcredo dot com with the subject starting with [DEAR JOHN]! Recently I came across a fun question (for me) because I worked in apartment rentals for a couple of years. This one was specifically around Section 8 links. Here’s the question: I run…
Welcome to Dear John, a new (hopefully weekly) column where I’m going to answer questions about SEO/digital marketing in longer formats. If you have a question you’d like me to answer, please email it to hello at getcredo dot com with the subject starting with [DEAR JOHN]! Last week I answered a question on Moz with the title of “Website Traffic Is Down“. Here is the question in its full format: Hi, My Website [www.financeninvestments.com] is down for almost now…
Last night I published over on my personal blog my thoughts on how Twitter as a public company can turn around their fortunes. I laid out four main areas I see where they need to work – messaging, user identity, making decisive decisions, and combatting abuse – but I feel like one of my strongest points got lost. Twitter needs a Panda update.
Welcome to Dear John, a new (hopefully weekly) column where I’m going to answer questions about SEO/digital marketing in longer formats. If you have a question you’d like me to answer, please email it to hello at getcredo dot com with the subject starting with [DEAR JOHN]! Near the end of December, I answered a question in Moz Q/A about whether this person should buy a specific directory link. Here’s the question:
If you run a software business, you are either an engineer yourself or have hired engineers. While hiring engineers can be challenging for many reasons (multitude of choices for them for jobs, salary requirements, etc), I think there are some common mistakes made when hiring engineers that when remedied can help us hire better. When I was at HotPads we hired a four person growth engineering team. This team sat on the regular product engineering team, but the focus of…