9 chapters


Need to grow your SaaS company with sustainable and growing traffic through search engine optimization (SEO)?

Then this guide is for you.

I’ve personally worked with dozens of SaaS companies to help them grow through sustainable SEO. Now Credo focuses on helping SaaS (and other) companies get connected with the agencies who have not only the expertise to point you in the right direction, but the scale to do some of the work to get you there faster.

This guide is divided up into chapters that you should go through in order, starting with technical SEO and ending with tracking success and actually getting SEO done within your company. Read it like you would a novel.

The goal is to give you the knowledge you need to grow your company through SEO yourself, and if you’re wanting to work with an agency to make it go even faster then we can help you there.

John Doherty

My name is John Doherty and I am the founder of, where we’ve seen over 1,300 businesses and $8,000,000 in marketing spend come through Credo since September 2015 looking for help getting connected with the right marketing provider for their needs. I live in Denver Colorado with my wife and our very large black labrador Butterbean.

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