Join the thousands of companies who trust the Credo network, including:

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How Credo works


1
Define

Define your needs and project brief to make sure you're matched with the right people.

2
Discuss

Discuss your project with highly vetted digital marketing firms hand-picked by our team specifically for your needs from our exclusive network.

3
Decide

Based on your conversations, decide who to hire then sign your contract and pay the pro directly.


What Credo clients say

"When I was tasked with hiring someone to help with our marketing, I turned to Credo. They introduced us to two vetted pros who specialized in what we need. Credo saved us a lot of time and money by getting us the right pros the first time."
Kristan Brown
"We contacted Credo and after a 30 minute discussion where they asked deeper questions to clarify our needs and current setup (including other agencies we already work with), they introduced us to two agencies who ended up being a perfect fit for us."
Steve Lawrence

Top Talent

Our industry-best Credo talent network includes:


SimpleTiger
SimpleTiger
Credo Pro

We’re an SEO agency for SaaS (software as a service) companies and we have over 12 years of experience helping companies and tech startups succeed…

SL Development
SL Development
Credo Pro

Small Team. Big Ideas. Exceptional Results. We provide digital marketing support for marketing teams and business owners. SL Development brings over fifteen years of experience in…

Wallaroo Media
Wallaroo Media
Credo Pro

Wallaroo Media, a full-service digital marketing agency based in Provo, Utah,  was founded by Brandon Doyle in 2012 alongside Kade Hendershot. Wallaroo now employs 30 amazing…

RankHammer
Credo Pro

RankHammer was founded by a pair of long time digital marketing professionals who met working in one of the most challenging verticals for SEO. Steve…

Aaron Rains
Credo Pro

Over ten years as an independent SEO expert I’ve been helping businesses rank higher in search engines. Ranking on the first page of Google can…

Venta Marketing Logo
Venta Marketing
Credo Pro

The Most Trusted Digital Agency Venta Marketing is a full-service digital marketing agency that specializes in building custom strategies to fit the unique needs of…

Thrive Internet Marketing Agency
Thrive Internet Marketing Agency
Credo Pro

Thrive was founded on the conviction that businesses can successfully outshine their competitors with a strong website and an effective online marketing strategy. We provide…

Search Nurture
Credo Pro

Search Nurture is a full-stack digital marketing agency offering expertise across all digital channels, including organic search, content development, paid search, and social ads, as…

FiveChannels.com
Five Channels
Credo Pro

“We’re experts at getting your brand and message delivered to your audience!” As a result, you will get more leads to grow your business, but…

Start your project today



Join the network

Credo is a network of vetted digital marketing firms. See if we can help you work with great clients.

Learn more

The Credo vetting process


Results

A company can be polished and professional and still not deliver great results, so we specifically ask each network applicant about their clients and results they have driven.

We ask every applicant for:

  • Two projects for each marketing channel they offer
  • Description of the work they did and results they achieved
  • Client contact information so Credo can contact the client and ask for a recommendation
  • Analytics or other corroborating evidence of work done well

Professionalism

Quality of work delivered is extremely important to us and extremely important to you.

Our professional vetting involves the following:

  • Review of two deliverables sent to clients
  • Review of applicant's website to see professional design, clarity of writing and thinking, and more
  • Review of other profiles, such as LinkedIn and social media

Culture

Every network applicant must also pass our culture screening, which involves a 30 minute call covering:

  • Their professionalism on the phone
  • Promptness to the call
  • Clarity of thinking and speech in delivery
  • How their agency delivers work

B2B Digital Marketing Companies

All B2B Digital Marketing Companies on Credo have passed our initial three step and 28-point vetting process before joining, and are continuously vetted via client feedback. When you speak with the B2B Digital Marketing Companies in our network, you can trust they're the best we can find.

Start a project

The industry trusts Credo

"GetCredo.com is one of the few trustworthy places to find a good SEO."
Rand Fishkin
Rand Fishkin
"After working with a number of clients who had been burned by illicit consultants, industry veteran John Doherty was inspired to create [a company] that would help companies find reputable search marketing and SEO professionals."
Marketing Land logo
Marketing Land
"I don't know of anyone who puts as much care and attention into properly vetting and matching SEO projects with vendors than Credo."
Tom Critchlow
Tom Critchclow
Start a Credo project

Looking for help with your marketing project?

Drive results for your marketing needs with the Credo network. Get started today!


Get started today

B2B marketing has grown tremendously over the years, especially with the rise of the digital era. The unlimited access to the internet has helped business owners tap into new markets and develop solid marketing strategies to sell their products or services to other companies almost seamlessly. In fact, 50% of B2B search queries are made on smartphones and will grow to 70% by 2020.

B2B marketing continues to be a top business initiative for business owners globally, and business owners are focused on scaling their marketing strategies to see better sales results. For this reason, we’re going to discuss common marketing strategies that businesses are taking advantage of, and how much of an impact these strategies have on businesses’ success.

Business owners are tapping into what the internet has to offer. SEO, content marketing, PPC, and Facebook ads are just some of the options available to help business owners get directly in front of their target audience.

1. SEO

SEO is the foundation of marketing for the B2B industry. In fact, 61% of all B2B decision-makers start their process with a web-search and 71% won’t have a conversation with a salesperson until they undergo their own research. This means that business owners need to establish a strong presence online. It’s important that businesses leverage SEO to optimize their website so that their company can be found by their target audience and that, in turn, they can sell their products or services to other companies.

SEO makes the greatest impact for businesses when it comes to lead generation, which is why more business owners have made SEO a top priority in their marketing strategy. HubSpot conducted a survey where 61% of marketers say improving their search engine optimization and growing organic traffic is their number one inbound marketing priority.

2. Content Marketing

Content marketing is one of the biggest marketing trends that is expected to grow for B2B businesses. In fact, 39% of B2B marketers will increase their marketing spend within the next 12 months. Content marketing helps businesses establish authority, spread brand awareness, and drive solid leads. This is because business owners can deliver valuable information to other companies without pushing their services on to them.

Providing valuable and engaging content consistently leads to more sales for business owners globally. In fact, content marketing generates over three times more leads than outbound marketing and costs 62% less. For this reason, 88% of B2B marketers utilize content marketing as part of their daily promotional efforts, and on average, B2B marketers spend 28% of their total marketing budget on content marketing.

3. PPC

PPC ads are designed to help businesses grow and expand their brand’s awareness. PPC ads increase traffic, and increased search engine traffic results in paying leads. This is why businesses continue to invest in PPC ads to promote business growth. In fact, 65% of customers click on ads when purchasing, and PPC traffic converts 50% higher than organic traffic.

Businesses use pay-per-click ads to sell specific products or services to their target audience. In fact, 72% of businesses plan to increase the scale of their PPC marketing. These ads provide precise results as they can get directly in front of people who are already interested in their product or service and can boost brands’ awareness by 80%.

4. Facebook Ads

The estimated number of monthly active Facebook users is 2.20 billion with an average time spent of 40 minutes per day per user. Additionally, more than 30 million businesses are on Facebook. For this reason, business owners rely heavily on Facebook in 2018 for their B2B marketing as business owners consider Facebook the top social media platform for their marketing efforts. In fact, 95.8% of social media marketers say that Facebook brings the best ROI compared to other social networking sites.

Facebook advertising is the most targeted form of advertising as businesses can define their market by age, interests, behavior, and location. Additionally, Facebook ads are effective because it is one of the cheapest ways to advertise and still gain a considerable reach. The average CPC for businesses using Facebook is $1.72.

What challenges do B2B businesses face with marketing?

Business owners strive to strengthen their marketing efforts to get better results that generate solid leads and more sales. However, these efforts do not come without a few challenges along the way.

One issue that some B2B business owners face is that their website isn’t mobile-friendly. Having a mobile-friendly website is essential to successful SEO optimization in 2018. In fact, only 50% of B2B organizations have mobile-friendly sites. Businesses need to stay ahead of current trends and that means catering to the mobile market. With users spending 69% of their media time on smartphones, it is important that businesses ensure their websites are responsive for mobile users.

Another issue that businesses face is that they aren’t standing out among competitors, causing them to lose out on potential sales. This issue derives from the fact that the internet is saturated, often making it difficult for businesses to get in front of their target audience.

Business owners need to put a lot of emphasis on content marketing and ensuring that they are creating content that is relevant and adds value to their audience. Additionally, businesses need to focus on multi-channel marketing to increase their visibility and attract new clients. In fact, brands with multi-channel marketing strategies see an 89% retention rate.

Many businesses are also struggling with building trust, especially online. However, trust is what will separate you from your competitors and help you gain loyal customers. In fact, 83% of consumers said that they would recommend a company to others if they trust them.

This means that businesses will not only need to focus on being ever-present online but also focus on the customer experience. Customers have specific demands and they are only interested in working with companies who are willing to meet them.

B2B marketing will continue to evolve to meet the needs of customers. Businesses are constantly experimenting with new marketing trends to get in front of their target audience, gain a competitive advantage, and generate sales.

If you have any questions on B2B marketing or want to know more about how Credo can help grow your business, contact us below.

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