Resources

Welcome to the Credo Resources and Guides page. Here you'll find free marketing guides, useful tools, and more.

Guides

The Ultimate Guide to Custom Web & Software Development

The guide equips you with the knowledge to manage your custom web and software development experience in total confidence.

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9 Best Instagram and Facebook Ads Examples for E-commerce

While the glory days of seeing sky-high ROAS from Facebook and Instagram ads are gone, this doesn’t mean you should abandon this paid advertising platform. Newer brands especially should pay attention to Facebook and Instagram.  Contrary to what the gurus might tell you, there are still plenty of opportunities to get in front of potential customers using Facebook and Instagram ads.  In this post, we’ll cover: the different types of Facebook and Instagram ads  which ad formats are the right…

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Digital Marketing Pricing Survey | Get Gredo

This digital marketing pricing survey is comprised of 507 respondents from around the world.

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The executive’s guide to hiring a digital marketing agency

An in-depth hiring guide created for business owners, marketing directors, and any executive-level marketing decision-makers.

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Ultimate Guide to eCommerce Inbound Marketing

Generate more traffic and revenue for your ecommerce business

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How SEO Works – Advice from real SEOs

This downloadable PDF shows 9 case studies from digital marketing/SEO experts on what they did specifically to grow their client.

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Tools

Calculators

All of the calculator tools on Credo.

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Marketing budget calculator

Not sure how much it will cost to hit your growth goals? Use this simple Marketing Budget Calculator to benchmark your current acquisition costs and how much more you'll need to spend over the next year.

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SEO Calculator

Looking to figure out how much you should pay for a market rate SEO consultant or agency? Use our handy SEO calculator, put together with data from over 2,000 projects on Credo.

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Advertising ROI Calculator

Trying to calculate or forecast your advertising ROI (Return On Investment) and not sure where to turn? Use our handy ROI calculator to find those important numbers.

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Advertising ROAS Calculator

Trying to calculate or forecast your advertising ROAS (Return On Ad Spend) and not sure where to turn? Use our handy ROAS calculator to find those important numbers.

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CAC Calculator

Need to calculate your customer acquisition costs so you understand if you can scale profitably? Use this simple CAC calculator to do so and send it to yourself.

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Hourly Rate Calculator

Choosing your hourly rate is hard. Figure it out mathematically with our handy dandy freelancer hourly rate calculator!

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eCommerce SEO ROI Calculator

eCommerce business looking to invest in SEO? Calculate your potential SEO ROI here.

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Campaign URL UTM Builder

Build a URL for your marketing campaigns that contains the correct UTM tags so you can track your results properly in Google Analytics.

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Free SEO Audit

Get a quick free SEO audit and review score from SEMrush using this free tool.

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Digital marketing tools

These are our top recommendations for digital marketing tools to use to grow your business.

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