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Approximately 70 percent of all marketers are investing in content marketing this year. Are you one of them? Are you looking to improve your content…
For many years I’ve been asked by agencies and businesses alike “John, how do I find more leads?” While I fully understand the heart behind…
If you’re looking for a great success story in the world of online business, most people will point you in the direction of Amazon. What…
Over the past 5.5 years here at Credo we’ve seen over 5,000 companies contact us looking for an outsourced marketing provider, and we’ve seen about…
When I first got laid off from Trulia in 2015, I had a three month runway of finances before I needed to either be making…
When you’re investing in content marketing and specifically blog content to drive organic traffic and audience, it’s important to understand how to optimize blog posts for…
When I was young, I rode horses. Literally my first job was getting paid $1 per horse stall cleaned (I became very fast at this)…
Have you ever heard the term “there are only two guarantees in life”? Those are, of course: Death Taxes For (high ticket) service businesses, there’s…
Because I spend a lot of my days talking with marketing agencies who are trying to sell their services to prospective clients, I spend a…
Over the years we’ve spoken with thousands of companies who are trying to grow their business and have decided to do so by hiring and…
In marketing, there are many different terms that we all need to be familiar with. One of those is “cost of acquisition” or CAC, which…
Are you trying to sell something to prospective clients, but keep getting ghosted in the process? If so, keep reading. Over the last 5.5 years…
I was once working with a marketing consultant who was offering high-end SEO audits. This person is extremely accomplished, but they were struggling to close…
One of my favorite hobbies is skiing. My wife and I love it so much we’ve made it a priority in our lives, and our…
I’ve recently reached a place where everything feels super busy. Even though we’re still in a pandemic and I’m not traveling like I used to…
“I’m going to start small and then if it works, I’m going to scale up.” I’ll be honest with you. If I had $5 for…
Over the years Credo’s been contacted by quite a few entrepreneurs and new agency owners who are signing new clients and looking to find contractors…
When I come across service businesses, especially agencies, that are struggling to grow it’s usually because processes are not in place to allow them to…
The bi-annual Credo Digital Marketing Pricing Survey is now live! The survey is open from February 17th-March 5th 2021. We aim to publish the results…
I hear from way too many service businesses who haven’t raised their rates in way too long. Some of them, their teams are even begging…
Before starting Credo, I always thought businesses understood what an agency is, does, and could be hired to do. But as we’ve gone through the…
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