Credo Blog

Grow your business through digital marketing advice and up-to-date strategies.
Find the right digital marketing partner with Credo.

How to make whitelabeled services work

Posted by on February 25, 2021 in Business/Hiring a marketing provider/Pro Blog

Over the years Credo’s been contacted by quite a few entrepreneurs and new agency owners who are signing new clients and looking to find contractors…

Why you need processes for your business (especially sales)

Posted by on February 23, 2021 in Agency growth/CredoCast/Pro Blog/Sales

When I come across service businesses, especially agencies, that are struggling to grow it’s usually because processes are not in place to allow them to…

Announcing the 2021 Credo Digital Marketing Pricing Survey!

Posted by on February 17, 2021 in Announcements

The bi-annual Credo Digital Marketing Pricing Survey is now live! The survey is open from February 17th-28th 2021. We aim to publish the results in…

Why you should raise your prices

Posted by on February 16, 2021 in Agency growth/CredoCast/Pro Blog

I hear from way too many service businesses who haven’t raised their rates in way too long. Some of them, their teams are even begging…

Agency vs productized service – what is the difference?

Posted by on February 4, 2021 in Business

Before starting Credo, I always thought businesses understood what an agency is, does, and could be hired to do. But as we’ve gone through the…

How to fund your business

Posted by on January 28, 2021 in Business

When Russ Perry was getting Design Pickle off the ground, he bought a pickle costume off of the internet and went to conferences dressed up…

Should I expect my SEO agency to implement technical SEO changes?

Posted by on January 21, 2021 in Hiring a marketing provider/SEO Tactics

In the last five years of Credo, we’ve spoken with thousands of businesses who are looking to hire an outside provider for their SEO initiatives….

How to choose an SEO company

Posted by on December 8, 2020 in Hiring/Hiring a marketing provider

I can’t believe I haven’t written specifically about this topic yet. After 4.5 years working on Credo and seeing 4,500+ companies and $125,000,000 in marketing…

Why you (probably) shouldn’t pay your agency by the hour

Posted by on November 30, 2020 in Hiring/Hiring a marketing provider

If I had a dollar for every time I talked to a business looking for a by-the-hour engagement with a top-level consultant or agency, I’d…

Announcing the Credo Referral Program

Posted by on November 18, 2020 in Announcements

Over the last five years at Credo we’ve put a LOT of time, energy, and money into growing the company and increasing the impact that…

Freelancer vs consultant vs agency – what’s the difference?

Posted by on October 26, 2020 in Hiring

Hey there I’m John Doherty. Entrepreneur, marketer, dad, husband, outdoorsman, and the founder and CEO of Credo where we connect great companies with the best…

What is on-page SEO and why is it important for my business?

Posted by on October 20, 2020 in SEO Tactics

*Don’t forget to like and subscribe to this channel so that you’re notified about weekly videos moving forward! What is on-page SEO? Hey there I’m…

Should you hire in-house or a marketing agency?

Posted by on October 5, 2020 in Hiring

Mentioned resource: Guide to hiring a digital marketing firm Hey there I’m John Doherty. Entrepreneur, marketer, dad, husband, outdoorsman, and the founder and CEO of…

How to schedule Instagram posts on mobile

Posted by on September 30, 2020 in Social media

Social media scheduling has become ubiquitous, with many SaaS tools out there that let you automate your social media posting for $49-$99 per month. But…

How to create consistent content for your business

Posted by on September 29, 2020 in Content marketing/Marketing Strategies

If you’re like me then sometimes life gets crazy. But if you set up your systems to bring you success, you’ll keep doing what you…

How to leverage reviews to market your business

Posted by on September 21, 2020 in Marketing Strategies

How to leverage reviews for your company and SEO Resource mentioned: The Busy Executive’s Guide to Hiring A Digital Marketing Agency. Hey there I’m John Doherty…

HTML meta tags for SEO

Posted by on September 17, 2020 in SEO Tactics

A relatively basic yet important part of SEO is the meta tags included on the page that tell the search engines important information about the…

How to hire an SEO agency

Posted by on September 14, 2020 in Hiring a marketing provider

Hey there I’m John Doherty and I’m the founder and CEO of Credo where we help great companies get introduced fast to the best pre-vetted…

What is SEO and what can it do for my business?

Posted by on September 8, 2020 in SEO Tactics

Hey there I’m John Doherty and I’m the founder and CEO of Credo where we help great companies get introduced fast to the best pre-vetted…

How to rank your website in Google

Posted by on August 31, 2020 in Marketing Strategies/SEO Tactics

Mentioned resources: Guide to hiring a marketing firm Moz Beginner’s Guide to SEO Overview Hey there I’m John Doherty and I’m the founder and CEO…

The Top SEO Ranking Factors

Posted by on August 24, 2020 in Growth/Marketing Strategies

Mentioned resources: Guide to hiring a marketing firm SEMrush (free 14 day trial here) Screaming Frog Ahrefs Sitebulb Overview Hey there I’m John Doherty and…

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