Credo Digital Marketing Blog

Grow your business through digital marketing advice and up-to-date strategies.
Find the right digital marketing partner with Credo.

How To Build a Marketing Plan in 2022

Posted by on October 2, 2022 in Growth/Marketing Strategies

Looking for a new digital agency who can accelerate your results? Schedule a free marketing evaluation with our team to meet the right agencies fast. In this economy, you can’t afford not to. It’s fast, free, and we get it right. Matching brands with agencies is literally what we do. Studies show that marketers who set goals with a marketing plan are more likely to report success over those who don’t by a whopping 429%. But you can’t just set…

The Most Common Reasons Companies Hire the Wrong Digital Agency

Posted by on October 1, 2022 in Hiring a marketing provider

Looking for a digital agency that specializes in your industry? Credo has specialized agencies ready to deliver tailor-made content tailored to your brand. Schedule a free call with our team to get started. Over the past 6.5 years here at Credo, we’ve seen over 6,500 brands contact us looking for a marketing provider. Truth be told, we’ve seen about 15% of those actually our pre-vetted and hand-picked agency matches. Unfortunately, of course, not everyone hires successfully and we from time to time…

12 Ways to Shrink Your Advertising ROAS

Posted by on September 29, 2022 in Marketing Strategies

Looking for a digital agency with a proven track record of improving ROAS? Credo has industry-leading agencies ready to deliver brilliant content tailored to your brand. Schedule a free call with our team to get started. Paid advertising can be one of the best ways to scale a business. As a long-time veteran organic marketer, specializing in SEO, it took me a long time personally understand and value this. Now I believe that with a budget available to invest in it to…

38 Proven Digital Marketing Ideas for Small Businesses

Posted by on September 27, 2022 in Marketing Strategies

Everyone loves an underdog story. This is why I genuinely love seeing small businesses succeed online. SMB success, underdog story–it’s one and the same. One of my favorite examples is my favorite whisky bar in Amsterdam called J.D. Williams Whisky Bar. Root, Root For the Home Team Okay, I’m not from Amsterdam. But small businesses face the same hurdles all over the world–namely goliath corporations gobbling them up. No corporate world bashing intended but they do have quite the appetite. That’s…

How to Publish Content Like Tim Ferriss And These Veteran Creators

Posted by on September 24, 2022 in Marketing Strategies

Looking for a digital agency that specializes in content marketing? Credo has industry-leading agencies ready to deliver consistently brilliant content tailored to your brand. Schedule a free call with our team to get started. Content marketing is hard. If it were easy to stick to a content publishing schedule with consistency, everyone would be doing it–and doing it well. But that’s just not the reality in most cases. In fact, over 60% of brands say they struggle to produce consistent content. You…

Easy Content Upgrades To Grow Your Email List? Here’s How

Posted by on September 22, 2022 in Marketing Strategies

Looking for a digital agency that specializes in content marketing? Credo has industry-leading agencies ready to deliver professionally done content upgrades for your brand. Schedule a free call with our team to get started. If you publish content–whether for your business or as an entrepreneurial figurehead–and aren’t capturing subscribers and email addresses with content upgrades then you are leaving a lot of opportunity on the table. I’ve been an acquisition marketer focused on SEO (search engine optimization), content marketing, and public relations…

Why Inbound Marketing Is More Valuable Than Ever Before

Posted by on September 21, 2022 in Marketing Strategies

Looking for a digital agency to help you build an inbound marketing strategy? Look no further. Credo has the best agencies you can’t find on your own on the internet. Schedule a free call with our team to get started. Digital marketing is a vast topic with new trends, research, and tactics emerging all the time. If your nose isn’t constantly to the ground, terms such as ‘inbound marketing’ can be overwhelming to grasp. But staying on the bleeding edge of marketing…

Why A Recession Is The Best Time to Invest In Your Website

Posted by on September 20, 2022 in Uncategorized

Looking for a new marketing or web development agency? Since 2013 Credo has been helping companies find the right agency to work with. Whether you need a one-time thing or an ongoing retainer to help you grow, we can match you with the right agencies fast. Schedule a call with our team to get started today. Are we in a recession? Is a recession going to happen? What is a recession, anyway? I’m no economist, but I have been in…

Why You Need to Move Your Website to a Modern CMS

Posted by on September 20, 2022 in Business/Growth

Looking to replatform your website to a modern CMS? Did you know that Credo helps companies find the right web development agency to work with? Schedule a free evaluation with our team to learn more. Did you know that old websites cost companies a lot of money every day? If we accept that every additional second of load speed costs a business 7% of conversions, old websites with old code that is no longer up to date cost businesses a…

WordPress vs Webflow – Which Is Right For Your Business?

Posted by on September 19, 2022 in Uncategorized

Looking for a web development agency to help you build a new WordPress or Webflow website? Look no further, because Credo has the best agencies you can’t find on your own on the internet. Schedule a free call with our team to get started. Ah the common debate of 2022 website creators – WordPress or Webflow? Whether you’re a seasoned entrepreneur or marketer or just starting your first website, you’re probably trying to make a decision about which one to…

Magento vs WooCommerce (which one is the better e-commerce solution?)

Posted by on September 19, 2022 in Product Comparisons

Looking for help with your Magento or WooCommerce, or other e-commerce site? Schedule a free call with our team to learn more about Credo’s web development agencies and to get introduced to the right ones for your needs and budget. If you’re looking to get started with e-commerce and you aren’t sure where to begin, you may ask yourself which is the better platform, WooCommerce or Magento. The truth is that neither one is better. They’re just different, and they…

Shopify vs WooCommerce for e-Commerce (updated 2022)

Posted by on September 18, 2022 in Business/Product Comparisons

Are you looking to launch or replatform an e-commerce website? Whether it is your full-time gig or a side hustyle, you are probably asking yourself: “Which platform should I use? Should I use Shopify or WooCommerce for my e-commerce site? Throw in SquareSpace or Magento, and the clear leader of these three options is Shopify, then WooCommerce, then SquareSpace. Free five step ecommerce SEO framework Struggling to focus your ecommerce SEO efforts? Download our free ecommerce SEO framework and drive…

4 Ironclad Reasons To Hire Marketing-Focused Developers

Posted by on September 15, 2022 in Hiring/Marketing Strategies

Whether you’re an entrepreneur, a digital marketing agency owner, or lead an in-house marketing team, you probably know having more developers on your team would mean more projects get done, extra bandwidth for more clients or tasks, and likely provide an overall boost to your bottom line. What you may not have considered are the specific benefits of having developers working directly with your digital marketing team to implement new strategies. Truth be told, developers almost immediately level up your…

The 9 Absolute Best SEO Website Crawling and Auditing Tools

Posted by on September 13, 2022 in SEO Tactics

Looking to improve your SEO? An experienced digital agency can do that. Click here to schedule a call with our team to find the best agencies who can get your business back on track. As a business owner, it’s important to understand the massive benefits of using SEO website crawling and auditing tools. With these SEO tools, you can identify where your largest areas of improvement lie, how the search engines are accessing your site, or identify gaps in your…

24 Time-Tested Lead Generation Strategies To Start Using Today

Posted by on September 10, 2022 in Marketing Strategies

Most companies share one glaring thing in common: they could use a lot more leads. But beyond anecdotal evidence that I’ve gained from running Credo over the last six odd years and as a paid acquisition specialist for over 15 years, the numbers certainly confirm this unsurprising truism. That is, numbers gleaned from our industry survey of over 300 digital marketing agencies, in which we asked them what the number one way is that Credo could help improve their business….

How to Convert Website Traffic Into Sales

Posted by on September 5, 2022 in Marketing Strategies

If you’re reading this, you’ve likely already read how to drive traffic to your website. Hopefully, that digital strategy blueprint helped to give you a welcomed boost in traffic! But the key question is this: has the boost in traffic led to a subsequent boost in sales? Now that traffic is up and you have more potential customers coming to your website, it’s time to plan how you convert more of them into actual, paying customers. On average, 17% of people…

How Does Content Marketing Work?

Posted by on September 4, 2022 in Business/Content marketing/Marketing Strategies/What is

Content marketing is a digital strategy that helps you connect to customers, directly and organically. Instead of bombarding potential customers with repetitive messaging full of sales speak, content marketing is a modern-day rebuke to these traditional marketing strategies. And one that allows you, as a business owner or marketer, to engage with and make a genuine connection with your audience and customers. Your people. The genuine part is key. The goal of content marketing is to turn curious prospects into…

Is Your Business Struggling? Do This, Not That

Posted by on September 1, 2022 in Business

When your business is struggling, you need to stop doing what you’ve been doing. Simple enough, right? That may sound like pie in the sky but a few small decisions can go a long way to fix what’s ailing your business. That doesn’t mean it will be smooth sailing. But if you take a holistic, strategic approach to beat back the struggle, your business can grow into everything you imagined. Almost every business will hit roadblocks at one point or…

9 Digital Agencies Share The Secret To Scaling Your Content

Posted by on August 31, 2022 in Content marketing

To help you create and scale high-quality content for your clients, we asked nine digital marketing professionals and agency owners to share their own content creation strategies. Why? In 2022, 63% of businesses say the number one reason for their lack of content marketing are content creation challenges (ideas), with 51% listing ‘strategy issues’ (delivery, execution) as their top challenge. As marketing matchmakers, clients consistently tell us content marketing is one of their biggest challenges. Not only because of the…

Should I Work With an Agency?

Posted by on August 29, 2022 in Hiring

Hiring an agency? Once you’re done reading this post and are ready to find the right agency for your needs, schedule a call with our team to learn about working with Credo. Hey there! If you’ve booked a call with Credo in the past two years, we’ve likely spoken.  If not, let me introduce myself. I’m Emily Faxon, head of Client Success at Credo. I am in charge of listening to your marketing needs and then introducing you to the…

New Competitor In Your Space? Here’s The Game Plan

Posted by on August 28, 2022 in Business

Looking for a new digital agency because a new strong competitor entered your space and you need to accelerate results? Schedule a free marketing evaluation with our team to meet the right agencies fast. In this economy, you can’t afford not to. It’s fast, free, and we get it right. Matching brands with agencies is literally what we do. If you are running or working at a moderately successful company, you will face challenges when new competitors enter your space….

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