Last updated: Jan 2022
All Lawyers marketing companies on Credo have deep experience working with Lawyers businesses.
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Over ten years as an independent SEO expert I’ve been helping businesses rank higher in search engines. Ranking on the first page of Google can bring increased revenue to your company. I can help you identify Google algorithmic penalties, technical SEO that can help boost your company’s ROI. Current knowledge…
Small Team. Big Ideas. Exceptional Results. We provide digital marketing support for marketing teams and business owners. SL Development brings over fifteen years of experience in digital marketing working in many different industries from legal services to manufacturing businesses. We’ve handled countless projects with a high rate of success.
“We’re experts at getting your brand and message delivered to your audience!” As a result, you will get more leads to grow your business, but you don’t have to do it alone. Our certified digital marketing experts are here to assist with each unique process along the way. Located in…
RankHammer was founded by a pair of long time digital marketing professionals who met working in one of the most challenging verticals for SEO. Steve came from a background of engineering and big brand marketing, while Nathan had experience in programming and big advertising agencies. The unique combination of the…
Search Nurture is a full-stack digital marketing agency offering expertise across all digital channels, including organic search, content development, paid search, and social ads, as well as retail marketing with various prominent retailers, including Amazon, Walmart, and Instacart. We specialize in driving growth for B2B SaaS companies and eCommerce expansion…
We aim to be just like our clients and match their tenacity step for step. We believe in a diversified approach. You wouldn’t put all of your investments dollars into a single stock. And we don’t believe you should put all of your marketing dollars into a single tactic.
Avalaunch Media headquarters is nestled at the base of Utah’s Wasatch Mountain Range — home to the infamous yeti. Our agency features a wall emblazoned with a mural of the yeti, symbolizing the mission and purpose of our team — we’re on a quest to “create believers” in digital marketing…
Are you looking for an ROI focused digital marketing agency to help take your company to the next level? For the past 10 years, our team has been working in the digital marketing industry helping companies small and large develop and execute SEO, content marketing and pay per click advertising…
Founded in 1986, Elevato (formerly Venta Marketing) is an industry leader in digital-first solutions. What started as a web development company, evolved into a team of digital marketing and engineering experts on a mission to create premium solutions for the client’s digital presence. Through the combination of talented individuals, abundant…
We believe in helping others achieve their goals by providing clarity in a complex industry Blake Denman is the founder and CEO of RicketyRoo Inc. RicketyRoo helps small to medium sized businesses grow online and is proudly based in Bend Oregon. Blake has been doing local SEO and paid search…
Marketing is complex. We make it easy for you. Combining strategy, design, production and execution of optimized digital and direct marketing that brings you greater marketplace exposure and organizational growth. With half a billion websites on the internet, without a solid digital strategy it is easy to get buried online…
Why Choose Today’s Local Media? We started small with a simple idea. Put customer service first and always treat local business owners with honesty. Since 2011, our team has helped hundreds of clients across America grow their business. Today’s Local Media is a full-service marketing agency serving customers nationwide. Our mission…
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Prioritize agencies who have experience with the channel or channels you need help with. If you have multiple needs, we recommend prioritizing a full service firm who can do all channels as opposed to hiring individual agencies or contractors for each channel. This will reduce the number of providers you have to contact as well as the management overhead once they are hired.
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We recommend speaking with multiple agencies to verify that they have the experience you require and that you like speaking with them. Culture fit between you and your agency is the unspoken factor we find that determines if an engagement will be successful. We then recommend that you conduct longer strategy sessions (about an hour) with 2-4 agencies to dive deeper on your needs with their team.
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If you want to have a successful business as a lawyer, you are going to need clients. While you may have some repeat ones, most of your business is going to be dealing with new clients.
While many lawyers rely on word-of-mouth advertising, it isn’t enough. In fact, you are going to need to do plenty of advertising in order to get new clients on a regular basis. You should be thinking about using search engine optimization (SEO), content marketing, advertising on Facebook, using AdWords, and even doing some local advertising.
Unsure about where to start? Here are some tips to help.
Unfortunately, most lawyers don’t really think about search engine optimization (or SEO) when they are marketing themselves and their business. However, this can be a big mistake. In fact, you need to think like the search engines if you want your business to get in front of as many potential clients as possible.
Here are some tips to help you get started with SEO.
Really think about what keywords you need to use. Keywords are essential for SEO. You need to do your research to see exactly what words and phrases (long-tailed keywords) your clients are looking for. There are many tools to help you come up with the keywords that you need to be using, though a simple Google search may be enough to point you in the right direction.
While writing keywords, don’t be afraid to think local. Add your state, town, or general location in front of your keywords to attract more people in your vicinity (who are more likely to visit your office)!
Blogging regularly is essential for SEO. Search engines like to send people to websites that are changing regularly (and growing). Because most people don’t want to add pages and pages to their website on a regular basis, they can rest assured that blogging does the same thing. If you add a blog weekly (more or less), they will notice that you are working on it regularly and be more inclined to send someone there!
Though there is a place for traditional marketing, more and more lawyers are seeking other ways to connect with people. In fact, content marketing is becoming more popular.
When most people think about content marketing, they think about blogging, though it also includes any other content that you write, such as the pages on your website and even e-mails.
Here are some tips to help you on your blogging (and content marketing) journey.
Though keywords are important, make sure that you don’t overuse them. Keyword stuffing is a big mistake that is pretty easy to make. If you use too many keywords, your clients will have trouble reading your content and they will simply click away. They will go to another website that has similar information.
In terms of SEO, you should know that search engines look at how long people stay on your website. If your readers click away right away, they will quit sending people to your website.
After you finish your blog, you need to make sure that you fill out all of the descriptions and tags. If you want your blogs to be noticed by the search engines, you need to fill in the meta description and title tag. If you use images (which is highly recommended), you should fill out those tags and descriptions too! Use keywords if possible to help.
Though it may not seem like a lawyer’s office should be on social media, there is no reason why that is true! You should be using it to your advantage to try to reach as many potential clients as possible.
You don’t have to be on all of them. In fact, if you only have time to join one, it should be Facebook. You should also learn how to use paid advertising if you really want to grow your business.
Here are some tips to help.
Target your audience. Most business owners use Facebook advertising because you can get a lot of results for a decent price. In fact, because you can target your audience, you are only spending money on the people that you want to see it.
Take your time when you are working on your advertisement. Really think about the types of clients that you want. Decide on what ages, sex, and interests they have. You should also make sure that your ads are reaching local people by targeting your exact location.
Make it visual. Pictures and videos can really change your advertisements. In fact, they are much more likely to be noticed and get results (such as likes, clicks, and even shares)!
If you are not ready to jump on the social media bandwagon, Google Adwords could be a great place for you to start! Usually people who are searching through Google are ready for action so these people can become clients quickly (instead of taking months of relationship building).
Here are some tips to help you use Adwords.
Don’t forget about negative keywords. Negative keywords can make you spend more money than you should for advertising. Because you are going to be reaching people who are not interested in your services, it can be a waste of money. For this reason, you need to make sure that you decide which negative keywords that you don’t want to be found in.
As with any type of advertising, you need to monitor your results. It is important that you watch and see how well (or bad) your advertisement is performing. By looking at the results, you can make changes before you waste a lot of money. You can also go forward, trying to focus on the advertisements that are catching the attention of your clients.
Since you have a local office, it is important that you advertise locally. No matter how many likes you have on Facebook, most of them won’t turn into clients because they live too far away.
Here are some tips to help you start your local advertising.
Go to local networking events. These can be a great place to meet a lot of people. Even if most of them won’t need a lawyer, they may be quick to refer you to someone who does! Going to networking events is never a waste of time.
Even if you focus on online marketing, target your location and use local keywords to reach locals. You need to target locals any time that you do any advertisements. Your blogs should have your town and state sprinkled throughout in order to target local people also. These will make a difference when it comes to your results!
As a lawyer, your business is only as successful as the marketing that you do. By utilizing search engine optimization (SEO), content marketing, advertising on Facebook, using AdWords, and even doing some local advertising, you are going to be putting your name out in front of more clients than you ever thought possible!
Contact us below to begin your search for the right marketing provider. We would be glad to help you grow your business!