Last updated: Sep 2023 Content marketing is becoming increasingly essential for businesses of all sizes. The benefits of content marketing exponentially increase business growth and development. Since content marketing takes time, dedication, and attention to detail, many businesses prefer to outsource these efforts to a content marketing company. This way, they can focus on their core business operations while the professionals handle content strategy and creation. The benefits of content marketing are many but here are just a few top reasons why you should consider partnering with a content marketing company: Overall, partnering with a content marketing company can help you leverage the power of content marketing to drive business growth and achieve your marketing goals. With their expertise, resources, and strategic approach, you can create high-quality content that resonates with your target audience, increases engagement, and drives conversions.
Last updated: Sep 2023
Content marketing is becoming increasingly essential for businesses of all sizes. The benefits of content marketing exponentially increase business growth and development. Since content marketing takes time, dedication, and attention to detail, many businesses prefer to outsource these efforts to a content marketing company.
This way, they can focus on their core business operations while the professionals handle content strategy and creation. The benefits of content marketing are many but here are just a few top reasons why you should consider partnering with a content marketing company:
Overall, partnering with a content marketing company can help you leverage the power of content marketing to drive business growth and achieve your marketing goals. With their expertise, resources, and strategic approach, you can create high-quality content that resonates with your target audience, increases engagement, and drives conversions.
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Content is king — and it’s everywhere you look. Today, the written word drives consumer behavior in a variety of mediums and fashions. Words are power. They tell stories, empower individuals, captivate minds, and drive business. The importance of content cannot be overstated, it’s where marketing is moving. The consumer desire is only growing as popular channels like Instagram, YouTube, Spotify, and more, are becoming a never ending menu of content optionality — connecting people and businesses. Now’s the time to fire up the content factory, and start creating.
Initial development centers around content consulting. What media assets does your brand have? What media are you producing? Who is it intended for? What story does it have to tell? What format and platform would serve the client best? Canal Digital Studio works hand-in-hand with your in-house production team to develop image, video and podcast creative content to suit your unique goals.
At Envigo, we are keen on rendering you the long-term benefits. A flawless content from our side will elevate your website’s rank incredibly.
The website’s keywords will rank up for themselves through our content and are useful to the audience looking for updated information. Delivery of potential content increases the website’s trust in Envigo.
Digital Authority Partners (DAP) is an award-winning content marketing agency that helps Chicago companies turn content into a profit center. Our clients get more traffic to their websites, better leads, more sales, and a better ROI from their marketing spend. DAP is the leading content marketing agency for over 250 marketing departments across America.
Just this year alone, DAP was awarded the best search engine optimization award by MarCom, a top global advertising and marketing agency by Clutch, Best SEO agency by Expertise, and a top SEO company in the USA.
Brian is the founder and head auditor for House of Search, a search marketing audit company based in Orange County, CA. He has been a part of the search marketing industry for over 15 years. He cut his teeth managing search campaigns for Yahoo! back in 2005 for clients like the NHL and Equifax. He dove head-first into SEO in 2008 doing SEO work for UCLA and Disney Shopping. In 2008 he performed his first SEO Audit using an audit…
The tortoise. It’s not the obvious choice for any situation. It isn’t fast. It’s not woman’s or man’s best friend. You can’t teach a young tortoise new tricks. Yet the humble tortoise is not without merit. It’s dependable. Tough. Competent. Steady. Long-lasting. That’s why we like it. A good idea, consistently executed well, is unreasonably effective. Just like us. Memorable, competently-executed marketing is why I can say “Golden M”, and you know the brand. Or Just Do It. It created…
We find the best content keyword opportunities available. We use our industry-leading research tools to find the most effective long-tail keyword targets possible to produce content for, and manually research them all to verify if they’re worth fighting for.
We analyze competing content for the keywords you want to rank for. Sometimes this competitive analysis isn’t even against the sites you think you’re competing against, but against the content that is ranking for the terms you want to be ranking for. We lay it all out.
Site Structure Optimization
Content marketing doesn’t only apply to your blog, it also applies to the primary pages on your site. One of the most important things you can do in SEO is have a properly set site structure to route link authority through. We give you direct recommendations to optimize yours.
Blog & Resource Optimization
We help you optimize your categories, tags, and the fundamental keyword targeting & content format of the blog – making all of your content output that much more effective from the ground level. We also optimize the structure of any other content types you may utilize.
Content Production Strategy
Whether we’re producing content for you, or just giving you the strategy to move forward with content yourself, we lay out the most effective content production strategy possible. What to produce, at what cadence, length, depth, for whom, and how to promote it.
Ongoing Content Production
We have subject-matter expert writers that are sourced individually for each project to ensure the highest quality content possible. From machine learning to data security content, we write about the most technical topics consistently at a level our clients love and trust
Organic Media Group is a content focused SEO and link building agency based out of San Diego, California. Our goal is to generate organic traffic growth that results in an ROI as quickly as possible. We achieve this through a combination of technical on-site SEO fixes, link building, and new content for your site. We have experience across all niches and have worked with large brands like State Farm Insurance and Reuters, as well as small local businesses. We are…
Like any plan of attack, a successful one is achieved by developing a rock-solid strategy. We’ll work with you to develop a bulletproof content marketing strategy by gaining a deep understanding of your brand, competition, and customers. Start crushing the competition and transforming readers into revenue with a foolproof content strategy.
At Weeping Willow Creations we believe in the fundamental art of storytelling and how stories connect us as humans. Every brand, every company and every business has a story to tell. We work with you to capture that story and connect with your customers and clients. We believe that your branding does not only have to be beautiful but that through connecting to the heart of your company and brand, we can open up a world of possibilities. Upon starting…
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Here at Credo, every company featured on our platform has passed our 28-point pre-vetting process. We only accept 52% of applicants to our network, which means you can hire the right team with confidence.
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Content marketing companies are now a critical element for businesses of all sizes seeking to achieve sustainable growth. These companies possess specialized knowledge and skills that enable them to enhance customer acquisition and deliver scalable growth, all while boosting crucial brand awareness.
However, identifying the ideal content marketing partner can be a difficult and frustrating task without the aid of Credo. By utilizing Credo’s hiring process, businesses can rapidly locate the appropriate content marketing company, free of charge and with the highest quality standards.
Through Credo’s rigorous pre-vetting process, businesses can confidently engage the most suitable team. Get in touch with our team today to discover the right partner for your business.
Join the thousands of companies who trust the Credo network, including:
"When I was tasked with hiring someone to help with our marketing, I turned to Credo. They introduced us to two vetted pros who specialized in what we need. Credo saved us a lot of time and money by getting us the right pros the first time."
"We contacted Credo and after a 30 minute discussion where they asked deeper questions to clarify our needs and current setup (including other agencies we already work with), they introduced us to two agencies who ended up being a perfect fit for us."
"This was my first time using Credo and I will never hire another agency without them. I needed a PPC agency and I needed one FAST. Credo got me 3 discovery calls in a day with some seriously high quality companies. The hardest part was choosing between them. If you're going to hire an agency, use Credo. Seriously."
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A company can be polished and professional and still not deliver great results, so we specifically ask each network applicant about their clients and results they have driven.
We ask every applicant for:
Quality of work delivered is extremely important to us and extremely important to you.
Our professional vetting involves the following:
Every network applicant must also pass our culture screening to make sure they're aligned with our standards.
This involves a 30 minute call covering:
All Content Marketing companies on Credo have passed our initial three step and 28-point vetting process before joining, and are continuously vetted via client feedback. When you speak with Content Marketing companies from our network, you can trust they're the best we can find.
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"After working with a number of clients who had been burned by illicit consultants, industry veteran John Doherty was inspired to create [a company] that would help companies find reputable search marketing and SEO professionals."
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Prioritize agencies who have experience with the channel or channels you need help with. If you have multiple needs, we recommend prioritizing a full service firm who can do all channels as opposed to hiring individual agencies or contractors for each channel. This will reduce the number of providers you have to contact as well as the management overhead once they are hired.
Note - at Credo we match you with providers from our network who both fit your marketing channel needs and have experience with your type of business (SaaS, Ecommerce, etc). Where possible, we also match you with providers who have experience in your industry.
We recommend speaking with multiple agencies to verify that they have the experience you require and that you like speaking with them. Culture fit between you and your agency is the unspoken factor we find that determines if an engagement will be successful. We then recommend that you conduct longer strategy sessions (about an hour) with 2-4 agencies to dive deeper on your needs with their team.
Note - Credo schedules the initial discovery calls for you with agencies from our network.
Once you’ve gone deeper with 2-4 agencies, ask for proposals that you can review that include scope, timeline, cost, and terms. We recommend that you use our Agency Reviewer resource to make it easier. Some agencies may have a separate contract with terms and conditions, which is fine.
Once you receive proposals, you can negotiate back with agencies. The most common things to negotiate back on are scope and timeline. If ideal budget is above your ability to pay, see if you can reduce the scope to get the project within budget while understanding the tradeoffs.
Finally, make a decision about who to work with and commit for a period of time that is long enough to know if you’re able to get results but not so long that it traps you into something that isn’t working. We recommend that you agree to at minimum a 3 month contract, and ideally a 6 month contract with a three month out.
Make sure healthy expectations are set and your agency fully understands your objectives. The best results are created when you have alignment with your agency around your business goals.
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