Best PPC Companies


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Go Fish Digital

Average rating:  
 18 reviews
by Sarah W. on Go Fish Digital
Very Professional & Attentive Company
Your Job Title: Marketing Director

Our firm has been using GoFish Digital for SEO services for a couple of years now. They have been doing a great job generating more traffic by increasing our search engine rankings and generating back-links through various creative campaigns. Most everyone I have worked with has been professional, courteous, and prompt in their responses. I especially love the transparency with their services, as everything being done on our account is tracked through a platform I can log into on my own time and check in on. Would recommend their services for sure!

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Go Fish Digital is a full-service digital agency with offices outside of Washington, DC and in Raleigh, NC.  We specialize in technical search engine optimization…

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SimpleTiger

Florida, Remote
Average rating:  
 7 reviews
by Andy on SimpleTiger LLC
“Five Thumbs, Way Up”
Your Job Title: Marketing

Digital marketing had never been more thrilling to me than the day I was introduced to the team at SimpleTiger. Sean, Thomas, Darac, et al have been extremely professional, attentive, and helpful in educating us on the black box that is SEO. Not only do they take the time to walk you through the aspects of SEO for your website that can be improved, but also they make sure you understand the reasons behind their suggestions. SimpleTiger also fits their services around your specific SEO needs, as they are happy to update their reporting to reflect the goals you care about. Lastly, after working with them, I am confident in my own SEO knowledge and can help my team out for quick decisions and questions.

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We do simple and effective marketing for the businesses we love so they can reach the customers they need. Our agency has over 10 years…

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Stryde

Salt Lake City, UT
Average rating:  
 10 reviews
by Alex Kombos on Stryde
Great Agency!
Your Job Title: CEO

The Stryde team has been responsible for the strategy and execution of our marketing initiatives and they've been great to work with. Their attention to detail, level of communication/responsiveness and overall digital strategy has been fantastic.

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Stryde is a results driven Ecommerce marketing agency located in Draper, UT. Stryde was founded by Greg Shuey, a seasoned Digital Marketer with 13 years of experience strategizing and…

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SL Development

Connecticut
Average rating:  
 7 reviews
by Paul McGovern on SL Development
SLdev is so easy to work with
Your Job Title: Owner

SLdev.io is your source for SEO, Social Media, and really all things Digital Marketing. Steve worked hard and put blood, sweat, & tears into teaching me the digital marketing landscape for my business. My very first consult was extremely in-depth and personalized. You need SLdev.io

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Small Team. Big Ideas. Exceptional Results. We provide digital marketing support for marketing teams and business owners. SL Development brings over fifteen years of experience in…

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Thrive Internet Marketing

Texas, Florida, South Carolina
Average rating:  
 14 reviews
An amazing team who genuinely care about people
Your Job Title: Associate Pastor

Great customer service who personally care about clients and their businesses. Each person is personally invested in the mission of Thrive and vested in helping other companies grow. Matt Bowman, the owner, has created an amazing team who genuinely care about people and want to make a difference for each business and in the world.

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Thrive was founded on the conviction that businesses can successfully outshine their competitors with a strong website and an effective online marketing strategy. We provide…

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Venta Marketing

Average rating:  
 1 reviews
by Cal Graves on Venta Marketing
My first call for SEO
Your Job Title: Exceutive

This place is awesome! I use them for all my marketing and website needs for my company and they have yet to let me down... As a matter of fact, I'm always wowed by their work and punctuality!


Venta Marketing is a full-service digital marketing agency that provides website design and development, digital marketing campaigns, and print/creative services to businesses across the country…

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Aaron Rains

Average rating:  
 7 reviews
by Taler Hill on Aaron Rains
Helps With Keyword Content
Your Job Title: Content Writer

I have been working with Aaron for several years now and he has been crucial in helping me develop content for a variety of clients. I can always count on him to help me find the best keywords no matter the industry and when it comes to SEO, he has solid grasp on what should be done to make our client's sites rank higher. If you need an assessment on what you can be doing better when it comes to your website, Aaron should be your go-to guy, especially if you have no idea what keywords to use or what your metadata should include.

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Over ten years as an independent SEO expert I’ve been helping businesses rank higher in search engines. Ranking on the first page of Google can…

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Directive Consulting

Orange County, CA
Average rating:  
 8 reviews
The best digital marketing company
Your Job Title: CEO

I've been working with Directive Consulting for 2 years and they've made such a huge difference in our marketing. I highly recommend them to anyone who own a business and wants to be successful. Great team! Thank you guys

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A Marketing Agency for B2B Companies   On average, we increase your organic traffic by 135%, decrease your cost per acquisition by 32%, and increase…

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RicketyRoo Inc

Bend, OR
Average rating:  
 5 reviews
by Kansas on RicketyRoo Inc
Over a year now....
Your Job Title: Owner

I have been working with Ricketyroo for over a year now on SEO and social media presence. I have found Blake and his team to be streamlined, efficient, and patient with my very busy schedule. He has served as a great sounding board for various marketing related thoughts offline as well and has continuously found a way to get all of my offline ideas represented online even when the thought hadn't occurred to me at all. My SEO has been greatly improved which has led to a noticeable uptick in service requests from the online audience. Google stopped allowing pay per click in my industry. I have never paid for a click in my life and I am so glad we steadied the ship with Ricketyroo and ran the marathon instead of the sprint. With the latest changes with google, I am watching my competitors scramble to make up for lost time and I am just making adjustments with the winds.

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We believe in helping others achieve their goals by providing clarity in a complex industry Blake Denman is the founder and CEO of RicketyRoo Inc….

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HigherVisibility

Average rating:  
 3 reviews
by Greg Clark on HigherVisibility
Exemplary results!
Your Job Title: CMO

HigherVisibility has delivered nothing but exemplary results since taking over Caliber Collision’s SEO/PPC account. Since taking over our account, HigherVisibility increased Caliber’s first through third Google rankings by 142% along with vaulting Caliber’s website to the top online authority in the collision industry. And Caliber’s PPC ROI across 25 markets improved over 12X the previous calendar year. Nuff said!

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HigherVisibility offers a wide range of online marketing services, but focuses on doing one thing really well: Getting customers for our clients. We are a…

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Kogneta

Average rating:  
 3 reviews
by Alex on Kogneta
Would Recommend
Your Job Title: Owner

Hired Jordan to help with Facebook Advertising. While we didn't achieve the results we sought as far as sales, I found Jordan to be easy to work with. Always replied in short order with useful information. If we decide to try again, will be in touch with him first.

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Are you looking for an ROI focused digital marketing agency to help take your company to the next level? For the past 10 years, our…

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Search Nurture

Average rating:  
 1 reviews
by Mary Langford on Search Nurture
Search Nuture
Your Job Title: Marketing & Media Specialist

Upon our initial launch of OceanMist.com in 2014, we noticed a decline in web traffic. We contacted a couple of SEO agencies and Dan and Spencer were quick to call us to let us know that we had blocked Google from crawling our website. A catch that set them apart from the other agencies. Dan was the main point of contact for the account. He worked with me weekly to increase traffic to our site. We were blown away by the users that we started to receive. Our traffic increased over 300% YOY. Dan always found additional opportunities to increase our traffic. Dan generated content that was ahead of its time, giving us additional opportunities to drive traffic to our site. He was a great SEO teacher and was very patient with me when I didn't understand something. He was professional, kind and extremely flexible. I would recommend this amazing team of SEO professionals to anyone.


Search Nurture was founded by two long time digital marketers who want to improve the experience with agencies with one mission: To make marketing better…

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Michelle Urban

Average rating:  
 5 reviews
by Chelsea on Marketing 261
Incredible and Honest Insight
Your Job Title: Marketing Manager

Michelle is an absolute expert but approaches everything in a tangible and understandable way . We leaned on her for marketing best practices and SEO recommendations, and her insight was impressive and honest. The info she provided was not only informative but actionable for our needs. She'll be the go-to for our next marketing project!

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Michelle Urban is the founder of Marketing 261, a digital agency for startups. With a hands-on, get-it-done attitude, she focuses on executing measurable plans to…

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Falcon Digital Marketing

Average rating:  
 2 reviews
by Marco Dell'Api on Falcon Digital Marketing
Falcon Digital Marketing Review
Your Job Title: Marketing

Chris is a true professional when it comes to helping us with our PPC campaign, he has taken the time to study our customers search habits and point out trends to take advantage of. Chris is also very quick in answering any questions, and giving true honest feedback if he feels a bid plan is a good idea or not to ensure your budget is spent the most effective way possible. Before taking on my company's PPC campaign the PPC campaigns were just left on and ran, after talking and working with Chris we were able to see what days/ times/ key words/ and regions to target to best optimize our adwords account. I truly recommend Chris Cabaniss and Falcon Digital Marketing to anyone who wishes to work with a professional digital marketing agency that takes pride in their work and works for your companies growth as if it was Falcon Digital Marketing.

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Falcon Digital Marketing specializes in advanced PPC Management strategies for lead generation and e-commerce. Our specialty is handling PPC advertising in competitive markets for clients…

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BigWing

Average rating:  
 0 reviews

Founded in 2010, BigWing has grown from a small local SEO agency to an international agency serving clients in 26 U.S. states, Mexico, Canada, Puerto…

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Digital Slingshot

Average rating:  
 4 reviews
by John Bolen on Digital Slingshot
Driving Online Success
Your Job Title: President

With Chris's help, we have seen our business grow to be the dominant driving school on Florida's Treasure Coast. Our online registrations for drivers ed, ticket classes, driver's license test and other services have far exceeded our expectations.

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With an online marketing career spanning 20 years, Chris has experience in a variety of verticals including: • Retail business both domestic and international •…

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BLUSH Digital

Average rating:  
 0 reviews

The core of our foundation is to understand your business so we can go forth and build great things. To effectively put your best foot…

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Bobby Kircher – Papaya Internet

Average rating:  
 1 reviews
by Dan Grossman on Papaya Internet, Inc.
Bobby understand both the web AND business!

Bobby not only has a deep understanding of all aspects of search marketing based on YEARS of experience but has a practical understanding of how to integrate online marketing into a company's overall strategy. He knows the importance of getting to understand a company's business; learning what the firm does, where and how it gets its customers, what kind of customers it wants, what kind of message it should send them, and where it can find opportunities for growth. Bobby knows that a website does not exist in a vacuum and is not just a work of art; he knows it is a tool to help a company achieve its larger goals and bases his approach around that goal. I know this from personal experience: that is how Bobby approached his assignment with my own company (an online retailer) several years ago when we were trying to increase traffic and revenue in preparation for selling the company, and his results were astounding. Bobby understands how the web works, and he understands how business works, and that is a powerful combination.


Since 2002, I’ve helped small businesses grow through search engine optimization, paid search marketing, social media advertising, and email marketing with a focus on ROI….

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Trey Copeland

Average rating:  
 4 reviews
by Flora S. on Trey Copeland
Good work
Your Job Title: Lawyer

We like your work. Very good.

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Trey is an experienced search engine marketer with a technical web development background, focusing mainly on SEO. He has worked with small businesses, law firms,…

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Deep Field Inc.

Waycross, GA
Average rating:  
 0 reviews

Hi there! I’m Jim Lastinger, and I run a small digital marketing agency called Deep Field. I love working with amazing companies that do great things…

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Ramon Contreras

Average rating:  
 1 reviews
by Nick Meagher on Ramon Contreras
Our secret weapon
Your Job Title: Co-Founder // Technical Director

Ramon is our SEO secret weapon here at Primer Co, he white-labels all of our clients for us and has done an exceptional job at it. We've been able to prove ROI for all of our clients through pairing Ramon's skillset with our design & development work. It has been an absolute pleasure working with him and I would highly recommend him to anyone looking for SEO help.


Ramon Contreras is a freelance SEO and Digital Marketing Consultant based out of Princeton, NJ. Over the past 8 years Ramon has worked in various…

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Pigzilla

St Petersburg, Florida
Average rating:  
 5 reviews
by Andrea Gordon-Day on Pigzilla
Danielle communicates in plain English, providing measurable results.
Your Job Title: Hospital Administrator

I am enjoying working with Danielle. She is very bright and knows her craft well! What a breath of fresh air after being disappointed in the past regarding website and SEO services. As we all know, understanding and navigating website and SEO services can be tricky and overwhelming. Danielle communicates in plain English, providing measurable results. She guides us along this path with ease and a bit of humor along the way! :)

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Before Pigzilla, Dani Owens worked at a digital agency for five years. In 2014, Pigzilla was officially created. Dani has worked with many different business…

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51Blocks

Average rating:  
 0 reviews

We want to become your online marketing partner and help you understand your cost per lead and lower that over time. We also believe there…

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Best PPC Companies

These listed Best PPC Companies have all been hand-vetted by the Credo team. We conduct a quantitative inspection of two present or past clients and follow up with those clients to ensure they are happy and successful. Credo only lists the Best PPC Companies we can find.

History of PPC

The history of PPC is a fascinating portion of the internet marketing saga. This post provides a few significant dates in PPC’s inception and uses key facts and a few figures to show the size and prevalence of the PPC internet marketing sales technique.

Important internet moments. The internet is so ubiquitous in our lives today that it’s hard to believe what we know as the world wide web is only about 40 years old. Assembling the networks that provided the infrastructure for navigating the internet began in the 1980s. Then on August 6, 1991, computer scientist Tim Berners-Lee opened the World Wide Web to the public and ISPs began to populate the internet.

Businesses soon realized the internet’s power to connect internet users with their products and services through internet advertising. Less than 20 years after the first networks were created, Bill Gross, founder of GoTo.com, introduced pay-per-click marketing to the world.

What is Pay-Per-Click (PPC)? In 1998, PPC marketing was a novel idea. In the beginning, PPC meant that advertisers paid the internet browser company for advertising their products only if and when users actually clicked on an ad. Clicking on the ad took the user to the company’s website, or showed the user a video, or engaged the user on-site.

Advertisers submitted bids on their choice of search terms related to their products/services. The higher the bid, the higher an ad would appear in the listed search results. (The general wisdom is that the ads need to appear within the first ten search results in order for users to bother to click on the ad.)

Soon advertisers started bidding up the price of search terms that had no relation to their products so that their ads appeared higher than other bidders on the list of search results related to the terms they chose. This practice was based on the theory that the ad appearing in the search results might entice users to click on it even though they weren’t searching for that product in the first place. (We’ve all probably had the frustrating experience of conducting a search and seeing unrelated items popping up in the search results. Now you know why.)

Why did PPC become so popular? Because it works. PPC gives advertisers the opportunity to track the success of their ads – and whole ad campaigns  – by tracking the number of users who click on it. PPC’s appeal is that advertisers only pay for successful clicks. This is very different from print ads where advertisers pay publishers for every ad they run – even those to which no one pays any attention. And advertisers can not track the success or failure of print ads in real time. PPC is a game-changer.

Google ups the ante. In 2000, Google entered the PPC arena with its Google AdWords marketing tool. Advertisers pay Google when users click on their ads. Google makes its primary income from PPC to the tune of $70 billion in 2015. All the rest of its business lines only accounted for $7 billion in 2015 (10% of its PPC income). In 2017, AdWords accounted for 96% of Google’s annual revenue, or $43.7 billion. Google Search and AdWords make their 1.5 million advertisers/publishers/non-profits about “$283 billion in economic activity” in the US alone. Google search engine claims a 78.01% market share in 2018.

Are there other search engines that provide PPC? Yes.

  • Microsoft has Bing Ads which, according to its 2017 market share report, has 33% of the PPC market in the US and 9% of the worldwide market.
  • Yahoo has a native advertising and search platform for mobile devices called Gemini that launched in 2014. Yahoo search engine has 3.63% share of the search engine market in 2018.
  • AdRoll is an online, digital marketing tool that helps convert clicks to actual customers. AdRoll works by helping advertisers collect and analyze customer information so they can improve their advertising campaigns to turn surfers into buying customers.
  • Many social media sites also have PPC advertising, such as YouTube, Facebook, LinkedIn, and Twitter, to name a few.

What is Pay Per Lead (PPL)? You may have heard the phrase Pay Per Lead in relation to internet advertising. This type of advertising is more expensive because advertisers get more information. They pay for the click-through if the user:

  • views a particular landing page, or
  • provides enough contact information that advertisers can trigger further user interest in products/services and eventually convert them to buying customers, or
  • purchases a product or signs up for a new service.

What’s the biggest trend on PPC marketing in 2018? Two words: Machine Learning. Harnessing machine learning promises advertisers a greater ability to:

  • create messages that resonate with potential customers,
  • target ads to specific audiences, and
  • refine the bidding process toward targeted word search terms that reflect a new understanding of how potential customers think and act.

In addition, Google Home and Amazon Echo will change the way customers buy – via voice command. PPC marketers will seek advantages from such active searchers, to gather insights on how to provide them a customized, more personal shopping experience.

To Use or Not To Use PPC. For advertisers, that is the question and, before they can answer it, they must know two things:

  • What is the (affordable) budget for PPC? (The average cost of a Google AdWords click is $1.00; however, some AdWords charge up to $50 per click.)
  • What is the expectation with respect to a return on investment?

Knowing how much a potential advertiser is willing to pay per click is an important part of deciding whether to use PPC. In determining a company’s magic number, potential PPC advertisers should consider:

  • the revenue they receive per customer,
  • the number of deals they usually close compared to the number of presentations they make, and
  • their historical conversion rates.

To learn more about PPC, read the searchenginejournal.com article from August 2018 entitled “5 Surprising Ways Great Content & PPC Can Help Each Other.