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Preferred Partner
Go Fish Digital
Average rating:  
 18 reviews
by Sarah W. on Go Fish Digital
Very Professional & Attentive Company
Your Job Title: Marketing Director

Our firm has been using GoFish Digital for SEO services for a couple of years now. They have been doing a great job generating more traffic by increasing our search engine rankings and generating back-links through various creative campaigns. Most everyone I have worked with has been professional, courteous, and prompt in their responses. I especially love the transparency with their services, as everything being done on our account is tracked through a platform I can log into on my own time and check in on. Would recommend their services for sure!

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Go Fish Digital is a full-service digital agency with offices outside of Washington, DC and in Raleigh, NC.  We specialize in technical search engine optimization…

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SEOgame
Average rating:  
 9 reviews
by Ines Eisenberg on SEOgame
He Know' what is Best!
Your Job Title: CEO

I owned a Digital marketing agency and Mark and his team from seogame.com are so amazing!!!



His model as a performance marketer is very interesting and has successfully worked on my site to get me to the top of my website

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SEOgame’s rank delivery service started in 1996 and was built on transparency and performance for digital marketing agencies who need a white-label partner and for…

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Preferred Partner

SimpleTiger

SimpleTiger LLC
Average rating:  
 7 reviews
by Andy on SimpleTiger LLC
“Five Thumbs, Way Up”
Your Job Title: Marketing

Digital marketing had never been more thrilling to me than the day I was introduced to the team at SimpleTiger. Sean, Thomas, Darac, et al have been extremely professional, attentive, and helpful in educating us on the black box that is SEO. Not only do they take the time to walk you through the aspects of SEO for your website that can be improved, but also they make sure you understand the reasons behind their suggestions. SimpleTiger also fits their services around your specific SEO needs, as they are happy to update their reporting to reflect the goals you care about. Lastly, after working with them, I am confident in my own SEO knowledge and can help my team out for quick decisions and questions.

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We do simple and effective marketing for the businesses we love so they can reach the customers they need. Our agency has over 10 years…

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Preferred Partner
RankHammer
Average rating:  
 3 reviews
by Alexander J. Keechle on RankHammer
CEO
Your Job Title: CEO

I’ve had the privilege of working with Rank Hammer at two very different companies over the past 5 years. What makes RH unique is their analytical approach to my business. They took the time to understand the nuances of each of the companies and delivered tailored solutions. Rank Hammer is very attuned to an ever-changing and evolving industry.

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RankHammer was founded by a pair of long time digital marketing professionals who met working in one of the most challenging verticals for SEO. Steve…

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Preferred Partner

Stryde

Stryde
Average rating:  
 11 reviews
by Matt on Stryde
High Quality
Your Job Title: VP Marketing

Stryde produced high quality research backed content for us that really helped improve our linkbase and overall metrics.

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Stryde is a results driven Ecommerce marketing agency located in Draper, UT. Stryde was founded by Greg Shuey, a seasoned Digital Marketer with 13 years of experience strategizing and…

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Preferred Partner
SL Development

SL Development

SL Development
Average rating:  
 7 reviews
by Paul McGovern on SL Development
SLdev is so easy to work with
Your Job Title: Owner

SLdev.io is your source for SEO, Social Media, and really all things Digital Marketing. Steve worked hard and put blood, sweat, & tears into teaching me the digital marketing landscape for my business. My very first consult was extremely in-depth and personalized. You need SLdev.io

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Small Team. Big Ideas. Exceptional Results. We provide digital marketing support for marketing teams and business owners. SL Development brings over fifteen years of experience in…

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Thrive Internet Marketing Agency

Thrive Internet Marketing Agency

Thrive Internet Marketing Agency
Average rating:  
 14 reviews
by Ricky Chellete on Thrive Internet Marketing Agency
An amazing team who genuinely care about people
Your Job Title: Associate Pastor

Great customer service who personally care about clients and their businesses. Each person is personally invested in the mission of Thrive and vested in helping other companies grow. Matt Bowman, the owner, has created an amazing team who genuinely care about people and want to make a difference for each business and in the world.

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Thrive was founded on the conviction that businesses can successfully outshine their competitors with a strong website and an effective online marketing strategy. We provide…

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Preferred Partner
Venta Marketing
Average rating:  
 1 reviews
by Cal Graves on Venta Marketing
My first call for SEO
Your Job Title: Exceutive

This place is awesome! I use them for all my marketing and website needs for my company and they have yet to let me down... As a matter of fact, I'm always wowed by their work and punctuality!

Venta Marketing is a full-service digital marketing agency that provides website design and development, digital marketing campaigns, and print/creative services to businesses across the country…

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Gladiator Law Marketing
Average rating:  
 1 reviews
by Bert Louthian on Gladiator Law Marketing
Highly rewarding experience
Your Job Title: Attorney

I have been working with Lisa Vaughn and her Gladiator Law Marketing team for years now. I have to say the experience has been highly rewarding from a business development perspective and on a personal level. Over these many years, Gladiator has kept up with the constant changes by Google and the other challenges lawyers face advertising on the internet. Lisa always acts in the best interest of my firm and has become a personal friend whose judgment I trust implicitly. Lawyer advertising certainly isn't becoming any less competitive and I look forward to working with Lisa and her team for as long as I am practicing law.

We aim to be just like our clients and match their tenacity step for step. We believe in a diversified approach. You wouldn’t put all…

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Preferred Partner
Aaron Rains
Average rating:  
 7 reviews
by Taler Hill on Aaron Rains
Helps With Keyword Content
Your Job Title: Content Writer

I have been working with Aaron for several years now and he has been crucial in helping me develop content for a variety of clients. I can always count on him to help me find the best keywords no matter the industry and when it comes to SEO, he has solid grasp on what should be done to make our client's sites rank higher. If you need an assessment on what you can be doing better when it comes to your website, Aaron should be your go-to guy, especially if you have no idea what keywords to use or what your metadata should include.

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Over ten years as an independent SEO expert I’ve been helping businesses rank higher in search engines. Ranking on the first page of Google can…

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Directive Consulting

Directive Consulting
Average rating:  
 8 reviews
by Omri on Directive Consulting
The best digital marketing company
Your Job Title: CEO

I've been working with Directive Consulting for 2 years and they've made such a huge difference in our marketing. I highly recommend them to anyone who own a business and wants to be successful. Great team! Thank you guys

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A Marketing Agency for B2B Companies   On average, we increase your organic traffic by 135%, decrease your cost per acquisition by 32%, and increase…

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Preferred Partner
Wallaroo Media

Wallaroo Media

Wallaroo Media
Average rating:  
 3 reviews
by Megan Gygi on Wallaroo Media
Very happy with experience with and work from Wallaroo
Your Job Title: Sales & Marketing Director

I have been very happy with my experience at Wallaroo! In fact, I can't say enough about the quality of their team. Having come from another marketing company who over promised and (WAY) under delivered, I was very skeptical of media marketing firms in general, and didn't know what to expect. My emails and questions are answered promptly, problems (remaining from the other marketing company) are solved in a timely way, and the account managers proactively approach ME (what a concept!) with ideas and suggestions to better build my brand. The Wallaroo team works directly with me and my in-house marketing employee to get the largest reach in the most outstanding way. I anticipate much success from our collaboration with Wallaroo, and I highly recommend their services!

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Wallaroo Media, a full-service digital marketing agency based in Provo, Utah,  was founded by Brandon Doyle in 2012 alongside Kade Hendershot. Wallaroo now employs 30 amazing…

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Preferred Partner

Content Harmony

Content Harmony
Average rating:  
 4 reviews
by Content Manager on Content Harmony

I've enjoyed working with Content Harmony. They performed well and were very responsive. They respect that I have other projects and so priorities inevitably get shifted. I've worked with a couple of companies who have relatively big names but it became rapidly apparent to me that the person running my account didn't actually read the content that they had generated for me before they sent it over. At Content Harmony, I worked with very conscientious people. They took the time necessary to edit completely before sending me exactly what I wanted.

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Content Harmony is a content marketing agency based in Seattle, WA. We help our clients increase sales, audience engagement, and customer retention through targeted content…

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Preferred Partner
HigherVisibility
Average rating:  
 3 reviews
by Greg Clark on HigherVisibility
Exemplary results!
Your Job Title: CMO

HigherVisibility has delivered nothing but exemplary results since taking over Caliber Collision’s SEO/PPC account. Since taking over our account, HigherVisibility increased Caliber’s first through third Google rankings by 142% along with vaulting Caliber’s website to the top online authority in the collision industry. And Caliber’s PPC ROI across 25 markets improved over 12X the previous calendar year. Nuff said!

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HigherVisibility offers a wide range of online marketing services, but focuses on doing one thing really well: Getting customers for our clients. We are a…

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Preferred Partner
Kogneta
Average rating:  
 3 reviews
by Alex on Kogneta
Would Recommend
Your Job Title: Owner

Hired Jordan to help with Facebook Advertising. While we didn't achieve the results we sought as far as sales, I found Jordan to be easy to work with. Always replied in short order with useful information. If we decide to try again, will be in touch with him first.

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Are you looking for an ROI focused digital marketing agency to help take your company to the next level? For the past 10 years, our…

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Credo Pro
Joe Youngblood SEO & Digital Marketing Consulting
Average rating:  
 1 reviews
by Neil Lemons on Joe Youngblood SEO & Digital Marketing Consulting
Diagnosed an indexing problem with a multi-million dollar corporate site

Joe has been an industry peer and confidant for many years. Although we work in the same industry, I seek out his advice on digital marketing on an ongoing basis, especially in the realm of SEO. I can always count on his advice for being up-to-date and cutting edge. He's an in-depth, and out-of-the-box thinker that I value greatly in my digital Rolodex. Recently, he helped me diagnose an indexing problem with a multi-million dollar corporate website that made me out to be a hero with my company. Any business would benefit from his consulting or services.

Joe Youngblood SEO & Digital Marketing Consulting was founded by notable marketer Joe Youngblood. Joe has over 2 decades of experience building websites and marketing…

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Preferred Partner
Search Nurture
Average rating:  
 1 reviews
by Mary Langford on Search Nurture
Search Nuture
Your Job Title: Marketing & Media Specialist

Upon our initial launch of OceanMist.com in 2014, we noticed a decline in web traffic. We contacted a couple of SEO agencies and Dan and Spencer were quick to call us to let us know that we had blocked Google from crawling our website. A catch that set them apart from the other agencies. Dan was the main point of contact for the account. He worked with me weekly to increase traffic to our site. We were blown away by the users that we started to receive. Our traffic increased over 300% YOY. Dan always found additional opportunities to increase our traffic. Dan generated content that was ahead of its time, giving us additional opportunities to drive traffic to our site. He was a great SEO teacher and was very patient with me when I didn't understand something. He was professional, kind and extremely flexible. I would recommend this amazing team of SEO professionals to anyone.

Search Nurture was founded by two long time digital marketers who want to improve the experience with agencies with one mission: To make marketing better…

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John Doherty

John Doherty

John Doherty
Average rating:  
 5 reviews
by Cameron Roe on John Doherty
A Marketing Genius!
Your Job Title: Marketing Consultant

John is a Marketing Genius!

He's incredibly talented with SEO, Startups, and has a lot of great ideas for growing a venture. I learned a ton in our call together and would highly recommend him for anyone who needs coaching or optimizing their funnel.

Thanks John!

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John is the founder of Credo and a freelance growth marketing and SEO consultant based in beautiful Denver, Colorado when he is not traveling. With…

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Move It Marketing
Average rating:  
 4 reviews
by Jill Quick on Move It Marketing
Passion for SEO, Excellent Results
Your Job Title: Consultant and Trainer

Dawn is one of those professionals that you meet and you realize, in an instant, that they absolutely love their job, almost obsessed with the subject, and they are really , really bloody good at it!



When I meet people like this, I always want to work with them, as passion for a subject and depth in knowledge just gives you incredible work.



I met Dawn in 2013 at the IDM when I was guest lecturing on her diploma, we have since worked on a number of consultancy projects together. Dawn's knowledge of SEO is both impressive and extensive and she is able to bring a real mix of practice and academia to her work.



Dawn has a great understanding of the mechanics of search engines and how sites are perceived by them. She is able to bring this in-depth understanding to campaigns with excellent results.



One of the best technical SEO people that I am likely to know in my professional lifetime.

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Move It Marketing are specialists in organic search, technical SEO, SEO audits and large scale site-drop analysis. The digital marketing agency has been established since…

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Credo Pro
Today's Local Media
Average rating:  
 3 reviews
by Cory H on Today's Local Media
Great Service at an Affordable Price
Your Job Title: President

Great web design and SEO service they really turned our organic rankings and help with our ad campaigns which really have been doing great, thanks Today's Local Media for giving great service to a smaller company that gets great service at an affordable price.

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Why Choose Today’s Local Media? We started small with a simple idea. Put customer service first and always treat local business owners with honesty. Since…

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Credo Pro
Garrett Digital
Average rating:  
 0 reviews

Garrett Nafzinger is an SEO consultant and founder of Garrett Digital based in Austin, Texas. Garrett helps organizations and businesses grow traffic, leads, and revenue…

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Best SEO Companies

These listed seo companies have all been hand-vetted by the Credo team. Everyone listed goes through a qualitative phone screening as well as a quantitative inspection of two present or past clients. Credo only lists the best seo agencies we can find.



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"Finding a partner that fit our needs and online strategy has never been faster, easier or more painless. Sent one email and got matched the same day with the right guys doing the right thing and for the right price! Highly recommend!"
Julien Berard

 

History of SEO

As the amount of data, the number of websites, the the sheer mass of media—information on the internet is growing by the day, it can be nearly impossible to get noticed through all this white noise.

The key to standing out is getting on Google’s good side–the side where they rank you high on their search results page. Because only when you become a best match for user queries will you start to see your website traffic skyrocket.

But how are the best matches chosen? Every search engine has their own algorithm. They base it on a variety of factors, including keyword matches, trustworthiness of the website, and much more. And they do a good job of this. Unfortunately, because so many websites have information that matches the search query, there can be pages and pages of results. Yet users are 25% less likely to choose the fifth ranked website than the website that is ranked first on the search results page. Therefore, businesses looking to grow and reach a wider market need to rank high in the results. Thus the creation of search engine optimization.

Search Engine Optimization Defined

Search engine optimization, or SEO, is comprised of strategies used by professionals to rank higher on a search engine’s results page, or SERP. This leads to an increase in the number of visitors that a website brings in, and should result in more revenue for the business. Statistics show that the highest ranked pages are the most visited pages—internet users simply do not scroll through page after page of search results, instead they trust Google to find the best result and rank it at the top.

In short, SEO breaks down a search engine’s ranking algorithm to find out what it bases its rankings on. It then uses various methods for addressing each of these ranking factors, optimizing a website for the algorithm.

The Search Engine Optimization Industry

The SEO industry is big and it is growing at a rapid rate. In 2018, experts estimate that businesses will spend $72 billion on SEO services. By 2020, they expect this number to jump to $80 billion. A big part of these services is the SEO software that supports them, which is also growing rapidly—estimations show the market growing at a CAGR of nearly 15% between 2018 and 2022.

And it is not just the big, enterprise businesses that are contributing to this growth. Yes, enterprise companies do spend the most on SEO, with 45% of these organizations spending more than $20,000 each month. But medium and small businesses are spending significant amounts on SEO as well. 20% of medium-sized businesses are also spending over $20,000 on SEO monthly and 9.3% of small business are doing the same. The fact is that organizations of every size and from every industry are very aware that SEO needs to be a priority.

The History Of Search Engine Optimization

While many people think of SEO in only present terms, the practice has a history and it goes back further than most would think. SEO’s creation is closely linked to the search engine’s creation, which is why SEO popped up within a year of Archie’s development—the very first search engine.

The first SEO methods were basic because the search engine ranking methods were basic. The algorithm was solely based on keywords and authority—or how many backlinks a website had. Therefore, in order to rank higher, websites stuffed their pages with keywords, going so far as to even repeat words excessively. They would also use spam as backlinks, making it appear to the algorithm that they were an authoritative source.

In 1998, Sergey Brin and Lawrence Page put an end to this problem by creating Google and its more complex algorithm. The idea was to use website quality, rather than just keywords, in the ranking process. And to help quality websites make their web pages better, Google released SEO guidelines in the early 2000s. But until 2003, these guidelines were very much still in their infancy. It was only with Google’s “Florida” algorithm update that SEO truly began to take shape and become an industry in its own right.

Florida upended Google’s ranking system. Many sites lost their rankings, while others shot up to the top. The reason for this was that Google started penalizing sites that keyword stuffed and made other moves that prioritized the users’ needs. And this dramatic change to the algorithm is when many companies began to significantly invest in SEO.

After Florida came the Nofollow Attribute, which penalized websites for spam links. And then there was personalized search, allowing Google to use an individual’s history, both browsing and search, to provide more accurate results. Then came Caffeine, Google Instant, Panda, Penguin, Hummingbird, Pirate, RankBrain, and all of their 2.0 and 3.0 versions.

Through each of these updates, Google has consistently perfected their algorithm, finding ways to root out spam sites and provide users with exactly what they are looking for. And as the algorithm has grown in complexity the SEO industry has grown. There are firms dedicated to SEO, software for perfecting SEO, and blog upon blog upon blog written on the topic. In all likelihood, SEO will only continue to grow as search engine algorithms transform and increase in complexity.

Because of these regular changes, as well as the fact that SEO impacts everything from a website to Tweets to advertising, companies need to take SEO seriously—with their business strategy and their annual budget. When SEO is prioritized it gives organizations a jolt of energy. The kind of energy that creates profits and excites the market.

You need to partner with the right SEO expert. We can assist with this. We have a comprehensive list of SEO providers, each with their own unique set of experiences and expertise. We look at your specific needs and match you up with providers who know SEO in your industry and have worked on projects similar to your needs. You then interview them to discover who is the right fit for your business and hire them directly.

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