The title tag is a meta tag put in the <head> of a webpage that specifies the text that will be shown both in the browser tab bar as well as in Google’s search results. In SEO, the title tag is one of the strongest ranking factors after the URL and H1 tags.
The title tag is a simple line of code that looks like this:
<title>Top 20 SEO Consultants – Credo</title>
That is the title tag for our SEO consultants page, and it shows up in the tab of your web browser.
As stated above, the title tag is one of the strongest onpage SEO factors. By including your main targeted phrase, as well as semantically related keywords, you can improve your page’s ranking.
The main term targeted is often, though not always, bolded in the title tag when that term is searched and your page ranks:
First, title tags should be descriptive of the page’s contents and speak to the user’s goals.
Second, think about title tags in an SEO context. You should:
And you need to do all this while it reads naturally.