Last updated on January 27, 2019 in Pro Blog
Hear about new posts as they happen. Improve your marketing.
Do you ever have prospective clients telling you that you are too expensive for them? If this happens super early in the sales cycle, that’s a gift because you’re not spending time on leads that aren’t qualified for you. But if they meet your minimum project budget and they still tell you this, that sucks.
You might be familiar with the idea of price anchoring. If you’re hearing that you’re too expensive late in the process, that is a breakdown in your sales process not the fault of the client.
Let’s address that.
This video encompasses these two points:
As I said, it’s a private video and you need the password CredoPlus! to access it.
Enjoy, and I’d love to hear what questions you have about sales that I can address for you!
Sometimes the hardest part of growing your company is finding the right tools to use to execute on your strategies. Tools are a dime a dozen, but the right tool for the job is hard to find.
Check out our recommendations for lead generation and SEO tools as well as the books we recommend reading as you grow your business.
If you’re writing content for marketing purposes and dumping it all on your blog, you’re doing your potential customers, your organic traffic, your lead generation,…View Post