Credo Blog

SEO Articles, Tips and Marketing Insights

What Are Average SEO Consultant Rates?

Posted by on November 13, 2015 in Business

I’ve often been asked what average consultant and agency rates are for SEO and other digital marketing initiatives. Until recently, no one really had great…

Squarespace vs Shopify vs WordPress for eCommerce

Posted by on November 5, 2015 in Business/Product Comparisons

Are you looking to launch an ecommerce website, either as a fulltime business or a side business? If so, you are probably asking yourself “Which…

How To Use SEO To Dominate Your Startup’s Branded Searches

Posted by on November 2, 2015 in Marketing Strategies/SEO Tactics

Startups know that SEO matters, but what they also know is that you need to get your company in front of the right people at…

WordPress vs Squarespace

Posted by on October 22, 2015 in Business/Product Comparisons

Choosing between WordPress and Squarespace can be a difficult decision. By understanding your needs and how each platform measures up to them, you’ll be able…

What Are The Most Effective Social Media Content Types?

Posted by on October 20, 2015 in Marketing Strategies

Social media marketing has come into its own in the last few years, and the pace of innovation in the space is fast. Point blank,…

Do SEOs and Marketers Take NoFollow Links Into Account in 2015?

Posted by on October 16, 2015 in SEO Tactics

Last week we received a tweet asking about nofollow links for SEO. My response in the moment was “I don’t remember the last time I…

How To Hire A Growth Team For Your Business

Posted by on October 8, 2015 in Marketing Strategies

If you’re involved in the tech marketing world at all, you’ve heard the term “growth hacking” is now all the rage. Everyone wants tactics that…

5 Ways to Automate Your Marketing

Posted by on October 1, 2015 in Marketing Strategies

If you’re a small to medium sized business owner, chances are you have a lot on your mind and many tasks to complete. You might…

Intro To Email Marketing For Small and Medium Size Businesses

Posted by on September 3, 2015 in Marketing Strategies

If you run an online business, email marketing will be a large part of your overall marketing strategy. Whether you are running a local business,…

How to Change a Twitter Handle – Moving To @HireGun

Posted by on August 27, 2015 in Marketing Strategies

Recently I (John) published a post over on my personal site titled “Does a startup really need its .com?” Obviously we don’t think so (judging…

How to Write Blog Articles to Maximize SEO Benefit

Posted by on August 11, 2015 in SEO Tactics

A question we often get asked at Credo is: “What is the best way to write blog articles to maximize SEO benefit?” We firmly believe…

Why Your Business Isn’t Ready For A Consultant

Posted by on June 30, 2015 in Business

I (John) was a consultant for years, first with a software company then later with an online marketing agency while at the same time doing freelance consulting…

How To Learn SEO – Business Edition

Posted by on January 26, 2015 in SEO Tactics

SEO, to the non-marketer, may seem like a magic combination of witchcraft and wizardry. You hear terms like “links”, “canonicals”, and “duplicate content” being thrown…

Hiring For Value vs Hourly Rates

Posted by on January 15, 2015 in Hiring a marketing provider

Hiring a vendor is hard, especially for something as personal to your company and website as marketing. Any marketing done for your company will inevitably…

18 Common E-Commerce SEO Mistakes and Solutions

Posted by on November 5, 2013 in Marketing Strategies/SEO Tactics

This post was written by Sean Smith of Simple Tiger. Check them out today if you need SEO/content/inbound marketing help! I’ve worked with over 35…

Easy Keyword Research for SEO

Posted by on October 10, 2013 in Marketing Strategies/SEO Tactics

Note from John: If you’re looking to hire someone to do keyword research for you, check out our SEO consultants or ask Credo to help…

How to structure a consulting engagement

Posted by on October 3, 2013 in Consulting Strategies/Sales

I’ve been asked many times about how to structure marketing consulting engagements. While there’s no right answer necessarily, each consulting type has its own advantages…

How to sell an SEO project

Posted by on September 16, 2013 in Sales

Marketers are trained to drive awareness and traffic, and hopefully leads, to their websites. This is accomplished in multiple ways: Content production/blogging Email marketing Social…

The importance of customer feedback

Posted by on August 19, 2013 in Business

Credo is here to support businesses who are looking to find consultants as well as consultants looking for more paid gigs so that they can…

Credo’s Vision

Posted by on April 1, 2013 in Business

Welcome to Credo. This post is going to outline the vision that I have for the website. Credo came about because I received a lot…

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