SEO Articles, Tips and Marketing Insights
Over the last few years as we’ve seen over 2,000 companies come through Credo with the goal of (or investigating) hiring an outside marketing firm,…
Are you struggling to close enough of the leads you’re receiving into business? While some marketers just get referral business and can close those with…
I was recently emailing with a Credo client (who I have known for a while) who contacted me because he had reached a certain point…
A few years ago, I was leading marketing on HotPads.com. We were dramatically increasing our content production, but we were still on an old blog…
If you own a website, you already know how important it is to keep an eye on how your site is performing so that your…
Ready to hire a PPC expert? Start that process here. In your attempt to hire a PPC expert to help you scale your business, you’re…
Are you not getting the SEO results you want? Are you posting great content, promoting your site, and offering excellent products or services, but still…
I was speaking with a marketing agency recently about what they do and who they do it for. As I spoke with them, I was…
If you’re writing content for marketing purposes and dumping it all on your blog, you’re doing your potential customers, your organic traffic, your lead generation,…
Let me tell you about my friend Travis. He came to Credo in August 2017 looking to hire an agency. He signed with a Credo…
Let me tell you a story. A few months ago I was speaking with a Credo agency during our monthly catchup. Per usual, we were…
I was once at a conference where the speaker on stage was talking about rank tracking and gleaning insights from rankings. Small business owners sat…
My friend Barry Schwartz recently wrote a post over on his site Search Engine Roundtable entitled “Google’s John Mueller: You Focus Too Much On Links” where…
My wife and I arrived through the end of the tunnel at about 6,000 feet, having just hiked down about 650 stairs on the highest…
In 2017 we published our digital marketing pricing survey, which became one of the most referenced pricing surveys in the digital marketing industry. 184 respondents…
“I know they’re the expert, but I want them to just work on building me backlinks and not touching my site until they prove that…
Podcasting has grown significantly in the last five years: As has interest in areas like dropshipping (which is one small part of ecommerce overall): According…
Studies show that marketers who set goals are more likely to report success over those who don’t by a whopping 429%. (Yes, you read that…
Hiring is hard in the best of times, but hiring someone for an SEO manager role can be very challenging if you do not know…
I have been an unabashed organic marketer for the last decade. I started by blogging in the early 2000s, then went deep into front end…
“You need to do content upgrades!” “Build your email list!” You hear this advice all the time but it’s rarely actionable. Even when you know…
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