How to market your online course in 2020

Posted by on April 9, 2020 in Business/Marketing Strategies

 Download the deck – https://www.getcredo.com/offers/marketyourcourse/ Online courses are HOT right now. With so much of the world coming online in a rush and getting used…

How to navigate a service business in unsettling times

Posted by on March 10, 2020 in Business/Pro Blog

Dear reader, Well, we’re in weird times right now aren’t we? I’m only 35 so I wasn’t really paying attention to the broader world during…

9 SEO metrics that matter (and 5 that don’t)

Posted by on February 25, 2020 in Business

Let’s face it – there is a LOT of information on the internet about SEO and how to do very tactical things like building new…

Why you need business insurance

Posted by on February 18, 2020 in Business/Sales

Transcript Hey there, what’s going on everybody? John Doherty, Founder and CEO right here at Credo. So today I tweeted out something where basically I…

What is the Flywheel Effect and how does it apply to marketing?

Posted by on February 11, 2020 in Business

Today, I want to talk about the concept of marketing flywheels. I was recently asked on Twitter if I could sum up a flywheel in…

The three types of leads you’ll encounter in your business

Posted by on January 28, 2020 in Pro Blog/Sales

If there is one thing I’ve learned over the years in business, it’s that people are always more optimistic than they think they are. Most…

The next $100M SEO company

Posted by on November 21, 2019 in Business/Marketing Industry

Something I find myself thinking about a lot recently is the growth of certain industries and types of businesses. For example, when we look at…

Is the online directory business model broken?

Posted by on October 22, 2019 in Business

Do you remember phone books from when you were a child? If you weren’t born until the late 90s you may not, but I remember…

How to hire a business coach

Posted by on October 16, 2019 in Business

In September 2019 I shared a thought in a tweet, and it was seen by over 100,000 people. Mind = 🤯 The tweet? If you are…

How much does it cost to hire a digital marketing agency?

Posted by on July 30, 2019 in Business/Pricing

The most common question we get asked at Credo is “how much does it cost to hire a digital marketing agency?” According to our digital…

25 Key SEO statistics you need to know for 2020

Posted by on June 24, 2019 in Business

Search engine optimization (SEO) is a complex topic. It’s never as simple as optimizing a page for organic traffic. While that’s the main goal, there…

How do PPC agencies price their work?

Posted by on May 14, 2019 in Pricing

One of the most common questions we get at Credo about PPC firms is how they price their work. Over the years I’ve published some…

How to optimize for “near me” searches

Posted by on April 23, 2019 in Small Business

Google, on average, gets over 100 billion searches a month. Most of these queries come from mobile phones. However, arguably the best feature Google boasts…

Where to start with marketing if you don’t have much budget

Posted by on March 19, 2019 in Dear John/Small Business

The other day I was asked this question by someone I was speaking with on the phone: I don’t have much to spend (maybe $20k…

How to run a cashflow positive service business

Posted by on February 6, 2019 in Business/Pro Blog

Let me tell you a story. A few months ago I was speaking with a Credo agency during our monthly catchup. Per usual, we were…

It’s time to approach SEO as an investment

Posted by on January 29, 2019 in Business

My wife and I arrived through the end of the tunnel at about 6,000 feet, having just hiked down about 650 stairs on the highest…

The best ecommerce podcasts for you to listen to in 2020

Posted by on January 10, 2019 in Business

Podcasting has grown significantly in the last five years: As has interest in areas like dropshipping (which is one small part of ecommerce overall): According…

What is Local SEO?

Posted by on November 13, 2018 in Business

Search engine optimization is a staple in any effective digital marketing strategy. It delivers people to your site who know exactly what they want, and…

The problem with a low marketing investment to “see ROI first”

Posted by on October 16, 2018 in Business/Pricing

At Credo we have helped over 2,000 businesses, and spoken with many more, over the last few years to get them introduced to qualified digital…

What I learned about marketing from studying Warren Buffett’s investment ethos

Posted by on June 21, 2018 in Business

The best way to learn something is to study those who are the best in the world at their craft. Experts in other areas can…

How to write a good digital marketing project brief

Posted by on June 5, 2018 in Business

Over the last few years we’ve seen 1,500+ businesses and $14M+ in digital marketing spend come through Credo. In that time, I’ve learned a lot….

Loading...