Partner type Agency
Location Cape Town SA
Specialty Video Creation
Company size 2-5
Hourly rate $48

At Weeping Willow Creations we believe in the fundamental art of storytelling and how stories connect us as humans.

Every brand, every company and every business has a story to tell. We work with you to capture that story and connect with your customers and clients. We believe that your branding does not only have to be beautiful but that through connecting to the heart of your company and brand, we can open up a world of possibilities.

Upon starting Weeping Willow Creations, we decided to look at content creation in a whole different light, where we can journey with you to discover the heart of your company and brand. Online media and platforms becomes a universal foundation where you can connect with your clients.

Marketing doesn’t have to be one sided, but rather think of it as an ice breaker for you and customer. It’s the starting of the conversation.

As Nadar Tavassoli says, “The brand is not the icing on the cake. It’s the cake itself.”

At Weeping Willow Creations, we value communication and excellence. That is why, from Conceptualisation all the way through to Delivery and Review we want to hear from you and your dreams for the video. After all it is a reflection of your company’s values and ideas.

Good things take time, we journey with you to make sure your vision comes true to the best of our abilities.

Services & Experience

Primary marketing services
  • Content Marketing
  • Content Strategy
  • Design Work & Branding
  • Instagram Advertising
  • Organic Social Media
  • Video marketing
Secondary marketing services
  • Blogging
  • Brand Development
  • Content Creation
  • Content Development
  • Content Strategy
  • Copywriting
  • Creative
  • Digital Strategy
  • Instagram Ads
  • Video Production
Software experience
  • Google Ads
  • Wix
Business types I've worked with
  • Agencies
  • B Corporations
  • Direct to Consumer
  • eCommerce
  • Fortune 500
  • Franchise
  • Physical Products
  • Professional Services
  • Retail
  • Service
Business models I work on
  • B2B
  • B2C
  • Enterprise
  • Franchise
  • Inc.
  • Mid-Market
  • Small Business
Verticals I've worked in
  • Accommodations
  • Advertising
  • Apparel & Accessories
  • B Corporations
  • Beauty & Cosmetics
  • Cannabis
  • CBD
  • Clothing
  • Communications
  • Consumer Goods
  • Entertainment
  • Fashion
  • Food & Beverage
  • Furniture
  • Gadgets
  • Gyms
  • Health & Beauty
  • Health & Wellness
  • Hotels
  • Jewelry stores
  • Photography
  • Real Estate
  • Restaurants
  • Social Media
  • Tourism
  • Transportation
  • Travel
  • Vacation Rentals
  • Video
Client case studies

The Beauty Bag

https://thebeautybag.co.za

We were hired to create product videos that would be used to promote the client on Youtube ads as well as Instagram.

The Beauty Bag is a reseller of high end international products on an online platform. Due to the fact that we pride ourselves on being able to do remote as well as in person work we presented two different forms of projects to the client.

The first was for SugarBear Hair series. This was done entirely remotely. After meeting with the client and understanding the direction that the wanted the videos to take (Including the results they expected to see, the brand identity, aesthetic identity as well as the red and green tape of the brand), we compiled a visual board to present to the client. In this we showcase a storyboard of how we plan to move forward with the shoot and how we will incorporate the brand information to create a highly effective video. We then proceeded to create an entirely animated, digitally recreated product video.

The second video was for their Hairburst campaign. The Pre-production phase of this project was entirely the same as the SugarBear Hair campaign. However, instead of digitally everything was shot practically in our studio.

In both these instances the client provided us with the products that they wished to be captured.

15% increase in customer interest and sale increase

Within the release of the videos, there was an immediate response to all the videos and customer interest was high. This was extremely important, as the company was relaunching.

Then, the videos did so well that one of their partner companies (Superbalist) made use of the videos for their marketing campaign.

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