The Best WordPress Lead Generation Plugins for Businesses


Posted on March 17, 2016 in Business, Marketing Strategies

wordpress-lead-gen-plugins

There are a whole host of WordPress plugins. At a quick glance at the WordPress Plugin directory shows that there are close to 43,000 plugins available. That number does not appear to include those stand-alone plugins that work with WordPress. In the unofficial WordPress Plugin Directory, there are 22 different categories of plugins, with over 2,700 subcategories. That is a lot of plugins!

Based on our research, here are the 8 best WordPress lead generation plugins, both paid and free.

Paid WordPress Lead Gen Plugins

Gravity Forms

gravity-forms
Use: Form Lead Generation
Price: From $39

Benefits and Features:

  • Customizable forms for different pages
  • Great support
  • Easily styleable for your site’s needs
  • Custom logic for forms

Get Gravity Forms

Sumo

sumome

Use: Email List Building
Price: Free to download, paid subscription required

Sumo (formerly SumoMe) is way more than just a lead plugin, as they give you many tools (some for free, others are paid) to help you grow your traffic. Made in Austin TX, the Sumo team is constantly creating new tools and ways to drive traffic. Their List Builder allows you to manage multiple email popups. Their Welcome Mat appears at the top of your site with a lead generation platform. The Pro versions allow you to do even more.

Support via email.

Get Sumo

LeadPages

leadpages

Use: Email list building
Price: $25+/month

LeadPages is more than just a WordPress Plugin. According to their website they offer many benefits to using their services.

1. Digital delivery of content made easy
2. Many different templates available
3. Ability to turn 404Error messages into opt-in pages
4. Compatible with Facebook
5. Integrated with all major email service providers

SUPPORT – LeadPages has an entire page dedicated to support. You can conduct a general search or link to support categories. They also have a learning center and a FAQ section. If all these options don’t pan out, then you can send an email.

Get LeadPages

Thrive Leads

thrive-leads
Use: Email list building
Price: $67+ – According to the Thrive Themes website, it is used by over 9,000 customers.

There are four main benefits:
1. Combines six different ways to capture information in one plugin
2. Allows you to target offers to visitors
3. A/B testing
4. Provides an overview of metrics

SUPPORT – Thrive has a bank of FAQs. If the FAQs don’t answer your questions, you can email the support team.

OptinMonster

optin-monster

Use: Email list building
Price: $49+

According to the OptinMonster website there are several benefits to using their plugin:

1. Easily built variety of forms
2. Targeted offers to visitors
3. A/B testing
4. Mobile app add-on option
5. Animated effects
6. Statistical reports

SUPPORT – OptinMonster has two different paths for support – technical questions for existing customers where you can submit a support ticket and basic questions – for pre-sale questions or general questions.

Popup Domination

popup-domination

Use: Email list building
Price: $47+

Popup Domination, as the name implies, is a popup plugin. According to their website there are over 60,000 websites currently using this plugin. According to the Popup Domination website, they offer several benefits:

1. They specialize in popups and do it better than anyone else
2. Entry/Exist popups
3. A/B testing
4. Statistical reports
5. Ability to customize popups
6. A WordPress Plugin and a stand-alone plugin

SUPPORT – Popup Domination has no visible support link on their website.

 

 

Free WordPress Lead Gen Plugins

WordPress Content Upgrade Plugin

content-upgrades

Use: Email list building

As this plugin’s name implies, it is a WordPress Plugin. Content Upgrade requires that your visitor provide email information in order to obtain bonus information from your website. If you find you need a more robust Content Upgrade, you can progress to the Content Upgrade Pro, which is a paid plugin.

SUPPORT – Since Content Upgrade is a WordPress plugin, you can access support from the WordPress.org site.

WordPress Leads

wordpress-leads

Use: Lead Forms

This plugin is WordPress’s first fully extendable CRM plugin. In addition, it can stand alone or work with other WordPress plugins. Not only does this plugin allow you to see what your visitor looked at on your site, it also allows you to see where your leads are coming from.

SUPPORT – Since WordPress Leads is a WordPress plugin, you can access support from the WordPress.org site.

Icegram

icegram

Use: Email list building

According to the Icegram website, they are the ‘Best Free WordPress Plugin for Optin Forms’, but you would expect them to say that. There are close to 14,000 users of Icegram, which is not the highest number of users so maybe “Best” is hyperbole. They mention several different benefits to their plugin:
1. Higher conversions
2. It’s free
3. Popups and forms
4. Over 180 features and customizations
5. Add-ons
6. Easy to use

SUPPORT – Icegram has some links to common issues. If those links don’t answer your question, then you can submit a query to Icegram.

Leadin

leadin

Use: Form Lead Generation

Using the Leadin plugin you can answers to two important questions – 1. who is visiting your site and 2. where were they before they came to you. Created by Hubspot, Leadin is also a WordPress plugin. The Leadin website lists four major features of the plugin:

1. Lead capture forms
2. Contact management
3. Marketing analytics
4. Marketing integration

SUPPORT – Leadin provides four options for support. First you can type in a question. Second you can send an email. Thirdly you can check a link for any outages. The last option is to pose a question to the Leadin community.


These are the 10 WordPress plugins we and those we asked have used and recommend. What have we missed?

 

Submit your review
1
2
3
4
5
Submit
     
Cancel

Create your own review

Average rating:  
 0 reviews