There’s a lot of advice out there about investing in social media advertising and how it’s the wild west of advertising, with cheaper clicks just like Google Ads had back in the day. But if you’re a product company, when should you invest in them? I spoke with Brandon Doyle, cofounder of Wallaroo Media, who are a social media advertising specialty agency. I’ve known Brandon for a long time now, they were my first Credo customer, and Brandon is our…
In this video, I speak with Ashley Ward who is currently the corporate speaker for SEMrush, the well known and loved SEO and digital marketing toolset. I wanted to catch up with Ashley because she has years of social media marketing and digital experience, but really focuses on how social media can move the revenue needle for businesses. I don’t know about you, but I have always been quite skeptical of social media for business. We’ve all seen it done…