The other day I was asked this question by someone I was speaking with on the phone: I don’t have much to spend (maybe $20k for the year including ad spend) on marketing this year, so if you were me where would you put your budget? I love questions like these, because it means they are usually very open to advice and wanting to do things right instead of demanding something like “SEO optimization”. We all start somewhere and in…
Welcome to Dear John, a new (hopefully weekly) column where I’m going to answer questions about SEO/digital marketing in longer formats. If you have a question you’d like me to answer, please email it to hello at getcredo dot com with the subject starting with [DEAR JOHN]! A question came across my plate recently about internal linking and singular vs plural and how that will affect their rankings.
Welcome to Dear John, a new (hopefully weekly) column where I’m going to answer questions about SEO/digital marketing in longer formats. If you have a question you’d like me to answer, please email it to hello at getcredo dot com with the subject starting with [DEAR JOHN]! This was a fun question to answer because this marketer is trying to figure out why another domain, and thus its links, are pointing into his site. If you read into the question a…
Welcome to Dear John, a new (hopefully weekly) column where I’m going to answer questions about SEO/digital marketing in longer formats. If you have a question you’d like me to answer, please email it to hello at getcredo dot com with the subject starting with [DEAR JOHN]! I recently answered a question on Moz about subdomains vs main domains. This one looks like it’s actually a migration issue, but only time will tell as I didn’t have the domain in…
Welcome to Dear John, a new (hopefully weekly) column where I’m going to answer questions about SEO/digital marketing in longer formats. If you have a question you’d like me to answer, please email it to hello at getcredo dot com with the subject starting with [DEAR JOHN]! Here’s a fun one for you: Doing a small SEO project for a local dermatologist and when reviewing competitor link profiles I found one site that was earning a TON of links from…
Welcome to Dear John, a new (hopefully weekly) column where I’m going to answer questions about SEO/digital marketing in longer formats. If you have a question you’d like me to answer, please email it to hello at getcredo dot com with the subject starting with [DEAR JOHN]! Recently I came across a fun question (for me) because I worked in apartment rentals for a couple of years. This one was specifically around Section 8 links. Here’s the question: I run…
Welcome to Dear John, a new (hopefully weekly) column where I’m going to answer questions about SEO/digital marketing in longer formats. If you have a question you’d like me to answer, please email it to hello at getcredo dot com with the subject starting with [DEAR JOHN]! Last week I answered a question on Moz with the title of “Website Traffic Is Down“. Here is the question in its full format: Hi, My Website [www.financeninvestments.com] is down for almost now…
Welcome to Dear John, a new (hopefully weekly) column where I’m going to answer questions about SEO/digital marketing in longer formats. If you have a question you’d like me to answer, please email it to hello at getcredo dot com with the subject starting with [DEAR JOHN]! Near the end of December, I answered a question in Moz Q/A about whether this person should buy a specific directory link. Here’s the question: