I can’t believe I haven’t written specifically about this topic yet. After 4.5 years working on Credo and seeing 4,500+ companies and $125,000,000 in marketing…
If I had a dollar for every time I talked to a business looking for a by-the-hour engagement with a top-level consultant or agency, I’d…
Hey there I’m John Doherty and I’m the founder and CEO of Credo where we help great companies get introduced fast to the best pre-vetted…
As the person in charge of marketing a business, you are well familiar with the marketing funnel that starts at the top with awareness and…
“Who’s the best ecommerce SEO company?” This is a question we get asked often because we speak with a LOT of ecommerce companies who have…
Over the last few years as we’ve seen over 2,000 companies come through Credo with the goal of (or investigating) hiring an outside marketing firm,…
I was recently emailing with a Credo client (who I have known for a while) who contacted me because he had reached a certain point…
Ready to hire a PPC expert? Start that process here. In your attempt to hire a PPC expert to help you scale your business, you’re…
“I know they’re the expert, but I want them to just work on building me backlinks and not touching my site until they prove that…
Choosing an online marketing firm to work with is a scary task. Who can you trust? How can you pick the right one? How can…
After you’ve had calls with the marketing agencies or consultants you are considering hiring to help you solve your business problem or take your business…
When businesses hire agencies, they do so usually because their growth is not going in the right direction or it has slowed measurably. Agencies and…
Running a marketing (or any) organization at a company is a big job. I’ve done it, and looking back on those years it was one…
Freelancer or consultant, freelancer or consultant? This is a question I get pretty often, and when I am speaking with marketing professionals who work with…
I received an email late last week from someone looking to hire a consultant, and it frustrated me so much that I did this video…
Hiring a vendor is hard, especially for something as personal to your company and website as marketing. Any marketing done for your company will inevitably…
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