Last updated on May 31, 2016 in Announcements
Hear about new posts as they happen. Improve your marketing.
Today I have an exciting announcement both for pros and businesses looking for marketing help – availability!
Now when you go to a pro’s profile (here’s mine) on desktop or laptop (anything bigger than a phone, really) you’ll see the pro’s availability for taking on work:
If they have nothing specified, then they are deemed to be available NOW and ready to chat with you about their business:
So where did this idea come from, and why is it a win for both sides?
I love following other entrepreneurs who are on a similar path as me. One such business is CushionApp, which is run by a guy named Jonnie based out of my beloved Brooklyn. It’s a simple tool for freelancers to use to forecast their income and business expenses so that they can avoid down months (which anyone running a services business will tell you is a constant concern).
A few months ago I read this post that he wrote about Cushion’s Availability badge, which you can see on his personal site. Because Jonnie allows freelancers to input their projects and number of hours they’re working, he can have availability pull automagically for them.
I don’t have availability data on Credo pros (yet), so I’ve implemented it as a Custom Field for pros to fill out on their profile.
Also just in case you were wondering, I proposed partnering on this with Jonnie but he said he’s slammed getting Cushion caught up with features. He did tell me:
In your case, I’d try to keep your availability feature as simple as possible—and being based on WP, a simple custom field would do the trick just fine.
Thanks Jonnie, that’s what I’ve done!
Credo is built on transparency. From Reviews to public hourly rates and project minimums, Credo exists to bring transparency to the consulting world. This new feature continues that vision by allowing businesses looking for help to set their own expectations around if the pro can take their business immediately or not.
Transparency is hard and scary. Some people have asked me if I think this might hurt inquiry volume on Credo. The answer is that I don’t believe it will, though I am definitely keeping an eye on that and will be testing different wording to make sure that nothing adverse happens.
Sometimes the hardest part of growing your company is finding the right tools to use to execute on your strategies. Tools are a dime a dozen, but the right tool for the job is hard to find.
Check out our recommendations for lead generation and SEO tools as well as the books we recommend reading as you grow your business.